Bidding account without dialogue keyword processing solution

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Baidu auction account will always have some keywords a little urgent without dialogue, then for this kind of key words how do we deal with it? Generally speaking, what is the One-third word consumption that accounts for total consumption? 200 words account for 6% of the consumption of accounts.

Doesn't this 6% of the consumption have no effect on your account effect?

Consumption is not large, first of all to move the consumption to an effective point, because the budget is insufficient, promotional time to reduce this is a big,

If you're worried, that's it:

Determine how the terms of these 6% consumption are related to the project, if it's accurate, take the peak access time as a reference, and if there's no conversation at rush hour, pause other periods to prevent these words from appearing at some point, while effectively controlling consumption and using statistical tools to view peak access periods. This type of 200 words, only need to do a certain promotion in this period, the rest of the period is suspended, and then further adjustment is to move consumption all to the point of effect, because the budget is insufficient, promotion time to reduce.

What is the next step for consulting the key words with high cost?

To determine the relevance of such words and our project, like to do water purifier, you do not get a drinking machine, said the consultation cost is too high, not related directly to significantly reduce consumption or direct suspension.

With relevance, to determine the click Accuracy, from the matching approach, phrase matching synonyms, a wide range of related, synonymous, synonyms, to ensure the flow accuracy and then appropriate optimization of quality, reduce the appropriate bid and then evaluate!

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