Bidding promotion and SEO combination effect how

Site only by the natural ranking of key words, often 8630.html "> is not enough, if it can be combined with Baidu bid to promote, then undoubtedly this will let the site http://www.aliyun.com/zixun/aggregation/8713." HTML "> Product sales play a bigger role, the individual thinks the natural ranking brings the keyword rank is generally the heat is quite, mainly is the long tail keyword mainly, the hot word is generally the massive weight high website attention, many stationmaster is eyeing, therefore spends the energy and the time also to be very many, If the reasonable use of Baidu bidding auxiliary, that for the sale of products undoubtedly played a "fuel" effect.


 


Some friends will ask, their website target keyword ranking has been very good, why waste money, to do bidding promotion, that is the place to burn money, it is the rich do promote the place, not suitable for ordinary people to try, really so? The fact is not so, as long as their own reasonable control of the auction promotion of the backstage, Or can control the daily click and cost of the price, at the same time can bring higher benefits, do bidding to promote to pay attention to several methods:


 


keywords must be the relevant keywords


 


bid to promote the key words must be combined with their own site to dig, or to dig the key words of conversion rate, so that will not let not too much money, and can not see a trace of effect, not to promote the click, and put no relevant keywords, and some of the business is not related to the hot words, One day you can consume tens of thousands of of your money without a phone call, so remind friends this is very important, an exception to always pay attention to their own accounts, and some Baidu promotion staff will arbitrarily give you add a lot of unrelated keywords up, to Baidu bidding inexperienced friends will often eat a lot of losses, So do Baidu bidding before the best to learn the skills of this, or find a knowledge of the Baidu promotion staff, so that will not be fooled.


 


two, the display page and the key words related


 


Baidu Auction Display page related path is filled by their own, if each key point in the entry is to enter their own home, that for many products do not have a relevance of the page, to give customers a good display, users even click into your site, see unrelated products or descriptions, there will be no purchase ideas; Therefore, each keyword is best to do a keyword-related page, the relevant products described in detail, the best side of the show to the user, so the conversion rate has greatly improved a lot.


 


third, the ranking of the first keyword can choose not to do promotion


 


do bid promotion is to let all the keywords are written Baidu promotion backstage? In fact, this approach is feasible, but in order to save more money, and play the same good effect, you can try to have the natural ranking of the keyword does not do the bidding, the keyword does not rank or ranking very behind, the keyword bidding promotion, This has played a natural ranking and the big power of bidding promotion.


 


Four, set the bidding time for the account to save money


 


General products are purchased during daylight hours, users are the same if you want to buy related products, will be in the daytime time to carry out related search, general evening after 10 o'clock, will not intentionally to the customer search, if 10 after the account is still open, in case the person with the software brush, it is more frightening, the consumption of more money , it is recommended that the account opening time set to 6 in the morning to 10 in the evening, this can save a lot of money.


 


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