Big Data Finance: Public Funding Index Fund fiery

Andrews

"Baby" product is out of date?

If the birth of the "Baby" product is based on the massive potential customer base of the public offering to develop the Internet, then it is clear that the public offering is not content with this. Today, the cooperation between the two sides has already started toward the Sham Shui Po area and touches the core of Internet companies - big data.

Recently, both GF Fund and Southern Fund announced at about the same time that they will cooperate with Internet companies to launch indices and related fund products based on big data on the Internet. The partners are "Search for a Big Brother" and Sina Finance for Financial Data Platform respectively.

Paul Hawtin, founder of Derwent Capital Markets, the world's first Twitter based hedge fund based on social media, said: "For a long time investors have widely accepted that financial markets are driven by fear and greed, but we have never had one Technology or data to quantify people's emotions. "

Perhaps, by digging deeper into big data and "indexing" it, one can find a short cut in investment by quantifying changes in sentiment among market investors.

Large-scale public fund-raising rush big data base

While most fund companies are still struggling to find ways to sell more "products" online, fund companies have turned their attention to the next big treasure trove of Internet platforms - Big Data.

Last Friday, GFF took the lead in throwing out the concept of "Internet Index Fund" at the official WeChat account, namely "100th Fat 100 Index."

It is understood that this time by the CSI, Baidu and GF Fund three cooperation, based on the big data platform and big data processing technology Baidu, through the appropriate data mining and analysis tools will be related to specific financial entities of the data for automatic analysis, merge , Statistics and calculations, and the introduction of quantitative investment model, the preparation of the stock market index. "100 hair 100 Index" covers 100 constituent stocks, the subsequent three parties will launch the relevant fund products.

Counting this cooperation, cooperation between GF and BAT has been "fully blooming", including the flagship store on the Taobao platform, WeChat and other financial management cooperation.

Following the "100 hair 100 Index", Southern Fund recently announced that it will cooperate with Sina Finance launched the "Southern Sina financial big data strategy index." The index is through the use of Sina's big data in the financial sector, combined with the Southern Fund quantitative analysis of the field of professional investment, research and digging netizens attention, click-through rate and other potential trends in the securities market linkage information for the index to provide Decision-making reference.

In an interview with "First Financial Daily" reporter, a public offering person said that since last year, fund companies and Internet companies have been closely talking about the cooperation in big data. "This is a step toward deeper development of Internet finance The inevitable result, after all, is that the Internet, beyond the user base, is more about 'big data' behind the user base. "

Lei Jun, a senior researcher with Quantitative Investment Department of Southern Fund, revealed to reporters that in the early stage, through the analysis of big data of finance and economics, tracking changes in market hot spots and combining with the quantitative research results of Southern Fund, the Company selected the stocks with more investment value as the investment portfolio and has completed The comprehensive wide base index, the subject industry index historical simulation performance estimates.

"According to internal estimates, the index has better market representation, profitability and liquidity," he said.

Big data financial outbreak

The fund industry insiders pointed out that the cooperation between GF and Baidu, the South and Sina are more or less the same, that the popularity of the Internet search to some extent reflects the changes in market sentiment, "For example, a listed company within a certain period of time Search volume soars, so the company's stock will be likely to change, "he said.

The heat factor based on internet search also finds a new analytical framework for fund companies.

According to Liu Zhiping, director of Quantitative Investment Department of Southern Fund, according to the current quantitative investment status quo in China, the traditional multi-factor model research framework based on financial data, valuation growth factor and technical indicator factors has become very mature and increasingly difficult Get excess returns, so in recent years, news events, the impact of corporate events on the stock price, has become a quantitative investor research hot spots. However, due to the limitations of data acquisition, traditional quantized investors study the impact of more stop-time events on the stock price, and the data volume is extremely limited. However, the research on interactive information data brought by news events is even more serious.

An Internet industry in Guangdong Analysis of this newspaper, Baidu search behavior of big data, Ali's big data in the purchase behavior, Tencent's social behavior in the big data can provide a wealth of topics for the financial sector, "as long as it is The two sides can find a cooperation point. " "I personally think that not only public funds, but also a lot of financial products can interface with big data," he said.

The industry is generally expected, "100 hair 100 Index", "Sina Southern Sina big data strategy index", or more Internet companies will join hands with fund companies dig deep "treasure" of big data.