Big Data now the future of internet finance

With the development of large data, the application of large data in the financial field is more and more common, although large data on the development of Internet finance has a vital role, but we should be aware that a prerequisite for large data is to fully online data, to really play the role of large data, open and sharing data is very important.

At present, many Internet http://www.aliyun.com/zixun/aggregation/34950.html "> Financial companies, including traditional financial institutions, known as the so-called launch of the Internet financial business, but due to the opening of data, The ability to share and excavate the limitations of the business is not ideal.

Because of the traditional divisions within financial institutions, for example, various sectors of financial institutions are accumulating data: the mortgage sector is focused on mortgages, derivatives trading is focused on derivatives trading, retail banking is focused on retailing, and research and development operations are focused on research and development. Due to the lack of large data analysis technology and cross-sectoral communication strategy, it is difficult for each department to understand the relationship between different financial markets or to disagree with the same customer.

It's not just finance, it's the same in every other area. Especially in the government, medical, education, scientific research, transportation, energy, meteorology and other public service areas, where a large number of valuable data precipitation, for security, policy and other reasons, their systems are isolated, these data has not really fully play its due value.

In order to better explore the value of large data, many of the Internet financial business institutions on the one hand in the ongoing integration of the internal data value, on the other hand, is constantly and external large data resources are integrated. According to the analysis, the traditional financial companies for large data expectations, mainly in social networks, electronic business data and financial data fusion. This is not a trick, but fully aware of the difficulty of the problem and the limitations of data resources, proposed a joint research proposition, which from another aspect also explained that the effective processing of large data is not a matter of overnight.

Bat promising

As we all know, the Internet has a natural openness, transparency, which makes large data sharing and open demand has been greatly guaranteed. In the future, with the further development of Internet finance, the third party data support from internet companies will also play a more and more important role.

In the third party company, Baidu in the search behavior data, Ali in the purchase behavior data, Tencent's social behavior data, all have irreplaceable value position. Recently, Baidu has launched Baidu Cloud, data platform, Baidu brain, etc., began to more focused on the external companies to provide large data and intelligent services. This is undoubtedly of great significance for companies that are currently carrying out or want to launch an internet-based financial business.

D1net Comments:

With the development of large data and internet finance, "financial institutions responsible for products, the internet responsible for the channel" of the shallow cooperation model will be further deepened, all kinds of financial products can butt large data, which is the future of large data in the Internet financial field of the application of accurate insights, can be seen, The future development of internet finance is inseparable from the big data.