Big ICE: Web site profit fast not virtuous cycle to achieve long-term profitability

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Profit is the fundamental survival of the site, only the site is profitable, the site can be better development and expansion. In order to make a profit, some webmaster will always be in the burn, even at the expense of money and time. Always want to be in the fastest time to achieve the goal of Web site profitability. If the operation of a website, want to allow the site to form a virtuous circle, the goal of achieving long-term profitability, some anxious attitude and behavior is not desirable. The author's humble opinion is as follows:

First, the website construction is fast; a website from the idea to the construction completed, should be a long process, although there are inspiration, interest and other elements in the inside, but the website construction or to make long-term plans.

First of all, do the following preparatory work:

1. The website uses the domain name, conforms to own theme, the simple and easy to remember domain name is advantageous to the propaganda promotion.

2. The website uses the procedure, oneself uses the convenient procedure, can the brief massive website structure, the website maintenance work.

3. Web site use space, according to the budget, the site needs to determine the use of space, the main options are, server hosting, server rental, VPS server rental, virtual host purchase.

Second, when you are ready, start the site architecture phase:

1. The operation mode of the website, choose the appropriate operation mode, is very important, it is directly related to the success or failure of the website operation.

2. Website framework, according to the nature of the site, build more conducive to search, more conducive to the operation of the Web site framework, is often the site builders easy to ignore the problem, often hastily set up the site, began the content release. This will increase the time and energy in future operation and promotion.

3. Site content release, although the site before the construction, in the premise of not involving copyright and legal disputes, you can collect the relevant content, but this is not a long-term, they should have an exclusive firsthand information content, so as to attract netizens.

Content to enrich the site, the site construction phase is basically completed, start the website online.

Second, the website promotion propaganda, fast may not; After the website on-line, some stationmaster is anxious to publicize, often is the disease is disorderly desperately, has taken some improper measures, for example:

1. Purchase IP, PV flow. Site construction in the early days, or the operating period, this rapid increase in the flow of the way is not desirable, as the industry, a little attention, you can see the clue.

2. Buy out the chain blindly. AdSense purchase outside the chain is intended to improve the PR value, but in the short term it is difficult to have effect, and with the interruption of the chain, the PR value will also be reduced.

3. Blind mass promotion. Mass promotion, is undoubtedly a kind of good publicity and promotion way, but blind mass, no targeted promotion, waste a lot of time and energy, mass promotion methods, according to the category of the site, to determine the corresponding circle, groups, and then in the relevant circles, groups of covert type of mass, often receive good results.

4. Blind advertising campaign. In order to improve the visibility as soon as possible, blindly put ads, although will be affected by some effect, but according to their own site funds budget, put advertising site visibility, to measure the quality of delivery.

Therefore, in the website to promote publicity, can not blindly pursue speed, according to their own needs to develop appropriate promotional programs.

Third, the website is profitable, fast not;

1. The main mode of the website profit is advertisement, some stationmaster succeeds in the website erection, rush to profit, start to pull advertisement everywhere. This is not conducive to web site advertising revenue, advertising customers, will investigate your site traffic and visibility, if the early, traffic and visibility can not reach the corresponding standards, will directly lose a potential customer.

2. Advertisement Alliance application, advertisement Alliance's launch, website construction initial stage, unfavorable application Advertisement Alliance, the website has not how to operate, the advertisement Alliance precedes. This will allow users to produce rebellious mentality.

3. Charging items, charging items, should be in the corresponding flow and customer base, appropriate for the launch, so the site is not conducive to the early operation of the launch.

Although the site profit is the goal of the majority of webmaster, but the site's long-term profitability, but also the root of the growth of the site, only down-to-earth operation, the formation of a good reputation, so that the site to a virtuous cycle, the profit is long.

Bad writing, welcome to the Brick! (This article originates from uucc5.com reprint, Exchange QQ Group: 103868594)