Big Ka tea: tea with mobile internet into life

Some people regard coffee as an integral part of their life, while others integrate it into their own lives.

On the other hand, the rapid development of mobile Internet is gradually infiltrating people's lives in various fields, changing people's http://www.aliyun.com/zixun/aggregation/10226.html "> Lifestyle."

Great ka tea is done, is to build a professional tea products mobile Internet platform, the use of electric O2O and lbs close combination of the model, closer to the distance between people and tea, anytime, anywhere to experience, share tea life. Recently, the Grand Ka Tea officially held a brand conference, the industry introduced its products and philosophy: The mobile internet into the tea industry chain, its "cloud tea shop" and "Big Ka Tea" app and "Choi Wan Plan" will distinguish the traditional mode of tea sale.

According to the introduction, great Ka tea will be on the upstream of the tea plantation Factory workshop, to do the selection of resource brands, integrated into the Internet Platform for dissemination and promotion. At the same time, the online tea shop and other consumer sites equipped with the ipad, with app client will be screened brand manufacturers, products and characteristics of the workshop to show. Consumers in the tea shop at the same time, if the tea has more interest, you can browse the store through the app products, and choose to order online, or in the vicinity of the offline shop purchase, booking. Consumers can also assess the goods and places they consume and share them with their friends anytime, anywhere.

It can be seen that the great Ka tea at the same time serve the tea industry chain in all aspects: the upstream tea garden, tea workshop, brand, wholesalers, the middle of the teahouse, tea shop, such as selling tea, tea shops, and terminal consumers.

For the upstream tea plantation factory, can omit the intermediate link, the product pushes directly to the consumer and the tea shop, forms the direct dialogue with the consumer terminal. Great Ka tea may even be a tree tea picking, production process, through the network video visual display, or to tell a tea device behind the unknown story.

However, the tea business and the original channels of tea is complementary, is a tea shop, such as a good assistant to increase its effectiveness. Tea Shop customers are the majority of the old customers or through word of mouth to bring the source, and the big Jia Tea through word-of-mouth dissemination Network promotion, can bring new customers.

Today, through the mobile phone on the web site applications, find Word-of-mouth good food and entertainment and other consumer places, has become more and more a normal. Great ka tea is hoping to become a more credible and professional word of mouth in this vertical area of tea. In addition, the tea shop can through the big Jia Tea in the first time to obtain rich sources and information, and through to the tea shop equipped with electronic devices such as ipads, to show consumers these store inventory of rich products, without increasing the risk of inventory and other conditions, to meet the diverse needs of consumers personalized, improve service capabilities, Build more relationships, including emotions.

For the lack of tea professional cognition of ordinary consumers, can easily get more level information, to avoid opinion. At the same time line on the combination of the way, you can integrate the advantages of both, in the era of E-commerce, can still enjoy the first experience after the consumption of services.

The founder of Zhongjingyang tea, tea, has long been more than just a simple drink, but a way of life, but also one of the carrier of culture. But most of the tea industry is in the traditional mode. In the industry, there are some problems, such as low efficiency, opaque, single source source and so on, which restricts the rapid development of the whole industry. The intervention of e-commerce mode brings better channel and quicker efficiency to the tea industry chain, and the combination of mobile internet and electric quotient makes consumers have a good user experience on this basis.

Prior to that, the tea industry has 5 years of experience in the industry has accumulated, now, but also hope that the use of the Internet's real-time, open and other characteristics, effectively solve the above problems, and mobile Internet can promote the impact of tea on people into the way of life. Create value by heart and share the beauty of life.