Billion MA President Kosching: The future of electricity will be four points in the world pattern

Kosching, chief Founder & President of Yili

News and Technology December 18, 2012 Fourth annual effect of the integrated Marketing Forum held in Beijing today, the theme of this forum for both internal and external marketing broken Bureau, Dispatch as the exclusive financial media for this meeting to carry out the full report.

Kosching, chief Founder & President of Yili, said in a speech that 2012 was not the electric business cold but a major crossroads. The electric business pattern will be the pure electricity merchant, the traditional retail electric power merchant and the service electricity merchant 4 cent world breaks, the pure electricity merchant Service electricity merchant will promote and deduce the electric quotient big industry prosperous era together.

Kosching also said that 2012 can be a word "return to rationality" to summarize, the industry continued high growth and talent training imbalance, data-driven and the audience to buy the ideal did not cause the reality, face many new challenges, the electrical business in accordance with the resistance, the momentum to change and break the bureau. From small-scale electric quotient competition to the big pattern game, from the model controversy to the commercial essential demand, from the homogeneity imitation to the difference change, the electricity merchant began to return to the essence, from the inside and out comprehensive cultivation, the electric quotient is more to effect as the center, in the marketing upgrades and innovates the Bureau

The following is a transcript of Kosching speech:

Kosching: Everybody good morning, outside indeed the weather is very cold, but here because of your arrival warmth Yangyang, I first on behalf of the million Ma for everyone's arrival express heartfelt thanks, welcome your arrival. At the same time, through the enthusiasm of everyone, I am very pleased to announce that the company sponsored by the 6 advisory bodies, the 2012 fourth session of the Effective Integrated Marketing Summit forum is now officially started.

To create a professional open and share the purpose of sharing, to create the domestic top electric business spirit Feast, is our forum unchanged pursuit of the goal, billion MA is committed to build a benign electric business ecological chain efforts. In 2009, the first hundred million in the previous three sessions of many guests efforts, the successful integration of the effectiveness of the forum to create the largest network marketing industry event.

Here I have in the past 3 years the effect of Integrated Marketing Summit forum to contribute to the cooperation agencies, speakers, and the host expressed heartfelt thanks, and sincerely look forward to today guests more wonderful dedication. They are 6 heavyweight speakers. Mr. Cheng Junyi, Mr. Bu Guangzi, Mr. Li, there are 4 best interactive hosts in the electric business, Mr. Zhengmin, Mr. Sing, and so on.

Throughout this year, the electrical business industry Development Wonderful constantly, group buying industry after a year to release the positive signal, most of the current group purchase site nearly 100 million levels. Just contact the Double 11 and double 12 to create a stunning new high, China's electricity industry everywhere in the stimulation of people nerves. The electric business industry began to return to rationality and began to think about how to return to commercial nature with more effective means to gain great development.

2012 Electric Business We use a word to return to rationality, the industry continued high growth and talent training imbalance, data driven and the audience to buy the ideal did not cause the reality, face many new challenges, the electrical business Press, the momentum of change and broken bureau. From small-scale electric quotient competition to the big pattern game, from the model controversy to the commercial essential demand, from the homogeneity imitation to the difference change, the electricity merchant began to return to the essence, from the inside and out comprehensive cultivation, the electric quotient is more to effect as the center, in the marketing upgrades and innovates the Bureau In the case of Sodom, 2012 was not the electric business cold but a major crossroads. This pattern will be pure electricity business, the traditional retail electric power quotient and service electricity business 4 cent world break, the pure electricity merchant Service electricity merchant will promote and deduce the electric quotient big industry prosperous era together.

Yili Company as the Electric Business Network Marketing leader, is committed to the promotion and development of electronic business marketing, in 2012, the optimization platform in the automation of the foundation on the basis of continuous technological innovation, to become the first to have a display of advertising and social advertising one-stop precision delivery of the integrated platform, Billion Ma focus on mobile advertising platform launched in March for dozens of home electric operators to provide the app's CPA effect promotion services, each with the download doubled high-speed growth situation.

Yi Ma relatively mature products CPC platform constantly to more customers to bring traffic, Yi Ma easy to buy the vast number of customers open, the introduction of registration and roll-call commercialization of innovative activities. The next step will be a full range of its own marketing products, through years of active network user integrity behavior data analysis to rely on, including Taobao to sell the entire electric business customers to provide personalized network marketing and so on. Continue to contribute more to the internal and external power of the electrical business.

Today, in addition to the domestic electricity industry representatives and leaders here to discuss the development of electric business marketing, the conference released the 2012-year Network Marketing report published by Analysys International and Eric, the effect AD Network report, the DSP Industry report, the report content related to the effect advertising network and other latest development trends more forward-looking research results, Let the electrical business colleagues targeted. It is a practical marketing service guide in the electric business industry, let the electric business peers deepen the learning and understanding of the new advertising technology. The results of the million-Ma and easy-view international consultations today all the guests to the meeting to obtain the full version of the report. Everyone will get a USB drive, with three complete business reports.

Finally today's forum will be released in 2012, the fifth session of the e-commerce list, today we selected the best domestic website, the participation of the website to get 730,000 of the easy to buy votes. Yi Ma hope that the 2012 fourth session of the effectiveness of the integrated Marketing Forum held with the industry to summarize the status of the 2012 electric business and the latest trend in 2013. Through the marketing upgrade to break the current electric business predicament, out of China's own electric business road, through this conference to all of you real dry goods, to achieve the value of the Conference itself. Million Ma hope that guests in today's forum to speak freely, express their views, to create the domestic top electric network marketing Spirit Feast. Thank you.