Kosching Online President
News and science and technology August 18, the effect of integrated marketing service providers billion online development of billion-launched open platform officially on the line. This platform provides the standard API interface for the website owner, provides the detailed commodity information, the order information, the consumer buys the behavior analysis and so on the data, facilitates the website master based on this platform to carry on the electronic Business data integration and the operation.
Billion Ma Online said, billion start to open the platform can include shopping navigation, hotel reservations, travel routes, commodity classification, commodity search, discounts, and other functions, to meet the needs of all types of electrical and consumer demand. With this platform, you can help site owners quickly gain the power to become realizable, while helping them reduce the risk of relying on businesses and brands, and improve efficiency.
The open platform is the core data of the business industry, the company said. Based on the data generated by a large number of transactions, billion began to summarize, classify and organize, make the system perfect data, and open the output.
Million MA president Kosching said, billion start to do open platform has its own strategic considerations, billion MA has its own vision, the United States and BTOC business together to grow, when the business growth, billion MA online is also growing.
When asked if there is a larger, more perfect Taobao platform for integration, Kosching said, we are willing to integrate, but Taobao has greater ambitions, another platform and platform docking needs strategic consideration.
In the Beijing-east, Suning, Gome price war, Kosching said, the electric quotient pattern change is faster than the imagination, to the Jing-dong mainly pure electricity quotient, the Matthew effect is obvious, the small and medium-sized electric power trader will face the survival crisis. But the current industry within the tourism, education, finance, insurance and other services such as the rapid development of electric business is another bright spot in the field of electricity.
Data show that billion starting to open platform Bate since the end of 2011 to start a small range of testing, over the past six months, more than 2000 partners/developers through the platform to develop all kinds of innovative e-commerce business! Since the open platform test, the number of billions of daily calls to the interface 2 million times, the peak reached 5 million times. For the site's main average traffic increment of 25%.