Black Friday: Social network not, moving end ferocious

"Black Friday" is the first day after Thanksgiving in the United States, is the beginning of the Christmas shopping season, the status of the equivalent of the domestic "double 11."

In last week's "Black Friday" shopping season, IBM tracked traffic and sales data from about 800 electric dealers ' websites, and found that only about 1% of these sites came directly from social networks. and less than 1% of all orders come from consumers who have switched from social networks directly to electricity-dealers ' websites. IBM says social-networking ads from Twitter and Facebook have little impact on online sales.

According to comscore, mobile shopping is far more popular than computer-side shopping, in which more than half of the visits to Wal-Mart's official website came from tablets and smartphones on Thanksgiving Day. In addition, the network payment company PayPal Statistics also found that through the PayPal tool for mobile shoppers, the number of consumers, a significant increase of 91%.

Social networking is unlikely to lead to large-scale shopping sites, and I think it's more of a drip mode. In the O2O era, this drip-fed flow of social networks may be more effective. It is expected that the mobile end has grown rapidly in the shopping season.

2.360 stake in the Japanese hand tour developer Klab, exerting the hand travel market

Japanese hand tour developers Klab yesterday announced the issuance of new shares reserve rights, a total of about 246 million yuan, 360 companies will buy Klab shares, accounting for 2.56% of the total. At the same time as the agreed conditions for directional additional, 360 will start business cooperation with Klab, will klab game localization in the Chinese market after the launch.

It is reported that, as a hand tour company, Klab developed the "soccer youngster", "elite Celebrity GP" and other game products, and to mixi,mobage,gree development to provide a variety of social applications. The total number of users of mobile games Klab has exceeded 20 million.

@ Ge Xin Media Reviews:

Touch-control Technology agent South Korea ACE Tour <hello hero>,360 shares of Japanese hand tour developers, these have been explained that the hand tour industry has had the front end of the tour and the industry characteristics of all the pages. In addition, as a result of the success of the research game, Rob High-quality Hand Tour Agent war, will be the 2014 hand travel industry key words.

3. Li Ka-shing will enter mobile phone operating system?

When asked about technology investment opportunities and how to find such opportunities, Li Ka-shing told the media that I like to keep up with the latest technology trends. I can also tell you that in addition to iOS and Android, there will soon be a new mobile operating system coming out. Although Li Ka-shing did not disclose more details of the new mobile operating system, many people think his comments suggest he is interested in the Tizen system.

Hutchison Whampoa confirmed Mr Li's comments but declined to comment on the name of the new system and its potential cooperation with Samsung. Samsung Electronics declined to comment. Samsung Electronics has been working with Intel on Tizen systems for a long time. Tizen is a mobile operating system that is expected to contend with iOS and Android.

Mobile operating systems, playing with ecosystems, iOS and Android are already large and mature, and a new system is not difficult to build, the most difficult thing is to build the ecosystem. Microsoft has been running for almost two years, and Windows phone's ecosystem is still unable to compete with iOS and Android. If Li Ka-shing is talking about Samsung's Tizen, this time Superman's vision may not be as original as investing in Facebook.

4. "Balance Treasure second generation" will be released

According to the "First financial daily" report, "balance Bao second generation" has been jianzaixianshang, or six "arrows" Qi, Tianhong, South, Suisse, Yifangda, Road Fu, Germany State six fund companies will be customized design for Ali 7, 14, 30, 45, 60, 90 days of different short-term financial products. At present, the product has entered the beta phase, is expected to be launched next January.

A person involved in the project told reporters that Alipay will build a "treasure" of the financial platform, in addition to the balance treasure, "balance Bao second-generation" and other funds products, the future will be loaded into more Ali "custom" trust, insurance and other financial products.

Balance Treasure imagination Space is still very large, "balance treasure second generation" is the logical thing to do. Imagine if one day, Alipay will balance Baumer the balance account, will pay the balance of the deposit account all default into the balance treasure, this will be what kind of situation? Perhaps this time is the balance treasure imaginary space real beginning.