BlackBerry squeezed out Microsoft's partnership with Ford to market capitalisation 2.2 billion

Intelligent Automobile System is one of the key technologies in the future research of many automobile enterprises, including BMW, Audi and other brands have adopted the most advanced embedded car multimedia communication entertainment system, while Ford and Microsoft in 2007 to develop a sync voice system. Recently, Netcom learned that Ford's next-generation sync system would give up working with Microsoft and instead use the BlackBerry's QNX embedded operating system. The news has led to a 7.55% rise in the company's share price and a 2.2 billion yuan in total market capitalisation. Ford's existing sync (car Multimedia communication Entertainment) system is developed in cooperation with Microsoft, but because of the touch screen control system often appear card dead, dysfunctional, unable to connect and other phenomena. It will instead work with the Canadian BlackBerry (BlackBerry) communications company and use the BlackBerry's QNX operating system. The QNX embedded operating system offers a lower cost of collaboration than the Microsoft system used by Ford, while the QNX embedded OS also makes the Ford New Generation Sync system much more flexible and faster.