Blog marketing article should not set keyword

Source: Internet
Author: User
Keywords Blog Marketing

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Blog marketing article should not set the keyword? Blog marketing article why to set the keyword? Today jian from the blog promotion and SEO angle a little talk about this problem. Why search engines constantly change the collection algorithm. To put it bluntly, there is only one purpose, which is to provide information retrieval people with objective and impartial information, so as to enable the searcher to have a better search experience. If a search engine provides a poor experience for information-seekers, the information-retrieval user will immediately replace the other search engine. This is the law of search engine survival.

The main purpose of setting up keywords in marketing articles is to promote them, which is understandable. Blogging as a businessman is a habit of daily work notes. But most of the net business is to promote. Be able to keep writing for a few years and a little in order to promote the meaning is not, that is not my brain problem, it must be this person's brain problem ·

There is an old saying in China about what to sell and what to yell. So the appropriate set of keywords in the article, the promotion effect is a lot of friends of the verification, absolutely no doubt. Besides, if you write an article without a keyword, the person reading the article does not know what product you are doing. Search spiders also do not know what your article in writing, it is even the collection of your article, ask, it based on what the classification of our articles in the database.

However, Jian here to remind you, in the blog marketing at the same time, must not forget the "experience." Experience is very important, so how to set the keyword, how many keyword settings, must consider the experience, this is very important. If the blog marketing articles over the setting of keywords, so that the experience of the reader will be very poor, the results can only backfire.

We are living in an era when almost all the rules of information dissemination have been changed. The old rule is that whoever has a big voice wins. The goal is to spread the information to more people as much as possible in the same cost, which is called ' breadth '. The result of such a rule is that information is overloaded and overrun. According to statistics, now each person on average daily access to information up to 3,600. Because of the deluge of information, so the emergence of a search engine like Google, Baidu, in a sense, the rise of the blog is also in compliance with this trend. In traditional advertising, the article is written to readers, to be able to cause explosive effect, to attract readers.

But the soft text of blog marketing is not only for readers to see, more importantly, for search engines to see. Therefore, we must pay attention to the use of soft text blog marketing keywords in the search engine performance. To increase the visibility of search engines, this is the most basic blog marketing requirements, but also the fruition of blog marketing. Because the search engine's vitality is definitely greater than business-to-business.

As a corporate blog, it needs not only the content of the real, but also need vivid, interesting, multi-angle to reflect the enterprise (even if only two people's enterprise), so that readers can feel the computer behind the living team, living text author. In addition to the topic need to be richer, in the form of expression also need to diversify, in addition to text, but also need to have relevant photos, such as team, Office, warehouse, delivery, or packaging, product, you are working in the state of the and so on. The more transparent and candid you are, the easier it is to be recognized.

Finally, jian the end of the passage. Hope to see this article of the friends to bring some inspiration. "Since the age of human access to the Internet, search engine is the most convenient" window ", its impact is enormous. First it controls what information people get and then controls what kind of goods people consume, which may eventually induce people to think and influence people's behavior. ”

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