Blog Marketing is the network marketing way that Enterprise can't escape

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Blog, the rise in 08, Sina Blog Development of the most rapid, many reasons, mainly should be the celebrity and Sina portal itself influence, as now Sina Weibo, seize the opportunity means that there are a lot of meat to eat. It is obvious that the current sales model and the Sales model 5 years ago, the difference is still very large. At that time the information is not smooth, the amount is not very large, but you see today, the amount of content is enough to exist in every corner of the world, especially the Internet. and enterprises to want to in the vast network of the sea, looking for their own piece of territory, relying on the salesman to go out to visit, is obviously not enough.

Some people say that you can do a website on the internet, so do not find their own territory! is that really true? The official website is a place to keep people, and the premise of retaining people is to have someone to come, this will pull people, how to pull, blog is one of the best way. Blog marketing is the advantage of: 1, lead the potential customers. 2, to bring traffic to the site. 3, conducive to site keyword optimization and ranking.

Do blog and site, the same need to promote, and the promotion of the blog, summed up several aspects for reference exchange:

First, the name of the blog is very important. Some people, the name of the blog is very beautiful, non-mainstream is not to mention, completely do not lap side. These blog names are very fancy, but search on the internet, but can not find you, that did not do the same, so the name of the blog must be based on the official site positioning. Speaking of positioning can not be separated from the keyword, because the Enterprise blog keyword Well, not only conducive to customer search, but also more effective product information to inform customers, so the blog name contains keywords is necessary.

Second, the appearance of the blog is also very important. Since the template is more popular, not suitable for corporate blog promotion. Relatively speaking, customized templates will be more visual impact, the company can show more accurate products, so that visitors know at the first glance what your company is doing, this is very important.

Third, the content of the blog is equally important. Front of the façade is done, and then depends on the contents of your store to see if the appetite. After all, the customer to your blog inside, is to see your content, if inside a mess, incoherently, then I advise you still don't write.

The following points need to be noted for blogging:

1, the original is necessary, because Baidu Google and search are more like, they are satisfied that we have an actor. Original blog is not so difficult, the first step is simple. Can write work, life sentiment, side interesting and so on.

2, the original ability is poor, can be false original, but false original also can not pull over, should try to find their own industry-related articles, you can establish the authority of this field, guide the consumer in this field, improve the right of speech.

3, False original also rely on to get, that reprint, but reprint must have value, worthless things, for you is a waste of time, for customers is also a waste of time. (Note: After the reprint, found that the link is someone else's Web site, then I said no words!)

Four, the title of the blog is to attract readers of the finishing touch of the pen, the Ancients have a cloud: half a good title. It means to write a good article, the title of the credit is half!

The interaction between bloggers and netizens, this cannot be considered. Bo Main Jianbo's main purpose is to establish their own customer groups, for customers ' doubts and problems, we must do a detailed understanding. Because we do is blog marketing, so the end of the article must leave your personal information, the best 1-3 hyperlinks.

Blog built, but also need to do promotion, the common way:

1, to the search engine to submit their own blog, accelerated collection.

2, more access to some of the higher than the blog to express their views, while leaving their own blog address.

3, do blog links, preferably with your blog is related to blog or related sites, improve itself a well-known.

Finally, we must do a good job of updating the blog, the Internet is a quantitative change caused by qualitative changes in the process, blog marketing is also a long-term process, this process is the most taboo is two days fishing three days to bask in the net. And the regular update, Baidu will be very friendly to be included.

Do blog Marketing A small summary, learn from each other exchange! qq:441720968

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