Blog Mass vs Blog marketing What you need to know

Source: Internet
Author: User
Keywords Blog Mass

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A lot of novice friends think, do blog marketing, is the blog group to build mass, and then the advertising content mass, thought that issued a number of violent, there are always several people see. But it backfired, made a period of time, found no effect, baffled. Also meet people said, I have hair today how many outside the chain, how much is included. But real traffic has gone up very little, even down. Mass articles, outside the chain, included, these do not and your flow is proportional to the relationship. Not outside the chain more, the higher the weight, the better the flow. To achieve real results, there are some important prerequisites.

First, the quality of the content is very important

Perhaps you overlooked an important factor: quality. Includes: The quality of the blog, the quality of the main station, the quality of the release site.

What is the quality of your post, whether it is readable, and whether the person you read will be interested in your product. This is very important, not less important than the preparation of marketing copy. Do not expect to send the product information up, others see will come, now the product is not too little, is too much. On the major shopping sites, various business sites, any product, it can be said that there are a lot of vendors and manufacturers. What are the characteristics of your product? Why should users click on it? It's time to work on it. can refer to some of the Chrysanthemum Zi Yue blog marketing article.

Second, the content is for real people to see

In addition, the more important point, the content of your blog, must be for real people to see, not to search engines to see, this is quite important. Therefore, the link, it is not so important, in real people interested in your content, will not click on this link, even if you full of links, he can also be a close! Blog mass is not omnipotent.

Let the reader have interest, the rankings will follow. If your page's stay time, per capita PV is very low, only on behalf of the visitors are not interested in this page, the search engine will know (there is a very good way to get data, toolbars, access statistics and other client tools). Visitors are not interested in content that the search engine will not be interested in you.

Master the Magic of Sato: Make your every article become a salesman

Some people say that content creation is difficult. Indeed, in the early days of the site, the content of the time accounted for a large proportion. However, if your site does not have good content, then what is worth promoting it? Why should visitors come to visit your website? Can you offer more than others cheaper products?

In a stable industry, your price will certainly not be cheaper than others, and you need to attract visitors from other angles. The content creation aspect, may refer to the line: the product use skill, the product true and false discrimination, the product maintenance maintenance, the product user feeling, the product production process ... Wait, the premise of course is that you have to understand your product enough, otherwise, you are also a layman, that will never earn the money of the insiders.

The above content, can be very convenient to insert your information, not only can play to guide the user to browse the effect, but also to your image to play a positive publicity role. It can be said that every article you can become a convincing user of the sales article, like a salesperson, to tell customers, how many articles, you have a number of sales staff, you have mastered the magic of Sato. Flesh and blood sales of articles is required to spend kungfu, do not covet to collect + pseudo original can bring miraculous flow. The world is not a miracle, only cause and effect!

Four, more than one blog can be subject to distinguish between different content range, into the long tail words

If you plan to build multiple blogs, you can do different content blogs based on the importance of the content you want to promote. For example: 5 blog to do theme a,5 blog to do theme b,3 blog to do theme C ... Group management, in the content of each blog arrangement, there is a focus and difference. With the theme of the blog can be one-way links to form a blog sprocket, in each blog content is constantly enriched, the quality of the premise of continuous improvement, their link value will be doubled.

At the same time, each blog published articles, as far as possible according to the planning of the long tail thesaurus to make, so that each article contains at least 1 long tail words, bring real traffic. After all the long tail words, the profit is very considerable. Generally speaking, if can operate 100 has the high quality readable content the blog, and the topic is clear, has certain characteristic, again with the long tail word, the import link, the overall effect is very obvious. Of course, the time spent will not be less, but the so-called a work, a harvest, to obtain the corresponding benefits, very worthwhile!

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