Boyang software sharing: How can Weibo marketing be done?

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Weibo is like a masquerade, there are a lot of people in the ball, there are not know each other, and some are talking to themselves, there are exchanges, and there are onlookers. It is these diverse people that make up a big family-Weibo. Enterprises to carry out microblogging marketing must first determine a direction, in the course of the implementation of the process must adhere to this direction. Micro-Bo marketing needs to adhere to, can not loose two days screen, need to operate carefully, slowly accumulated. If you do not have time to manage your microblog, please continue to look down Chibo Technology Co., Ltd.

1, first give micro to get a good name

Corporate microblogging is best based on the company name or company product as a microblog name. A good microblog name is a business card on the outside of a face, listen to a meaningful name will attract a lot of people's attention, including some of your potential customers, a bunch of meaningless numbers or garbled for the enterprise is no effect.

2, design their own microblog

Enterprise microblogging is like a physical shop, every day from the "door" passed by a lot of people, so need to design a good façade, to highlight their personality, attract more people stop. First of all, the company's product introduction, Web sites, links, etc. into the personal introduction, in addition, set up a few tags, can be based on their own products or potential customers to set up a label, you can make more people through the search is easy to find you. Finally, the avatar is sure to set up do not forget Oh, Avatar can choose the company's products pictures. The background of the microblogging page can be personalized background pictures or pictures of the company's products, so that customers see your first eye will remember you

3. Pay attention to others

You can focus on the accounts that are related to your product, which may become your potential customers in the future, focus on active accounts, focus on their microblog, and learn some microblogging marketing techniques.

4, learn to participate in the first after listening

After you focus on others, do not immediately promote your products, the first thing to do is to listen, look at the content of the users you care about, what they like, what they want to do every day, understand their needs, and then participate in their conversations, comment and communicate, and provide professional knowledge to answer the questions they encounter.

5, micro-blog release time

Most people play Twitter at around 8:00 in the rush hour, before work, on the bus or on the subway to squeeze some time to brush the microblog, noon meal time or lunch hour is also the peak time, the afternoon near the first 2 hours of work and after work is also more active, published micro-blog as far as possible to choose in these time period release.

6. Initial experience of micro-blogging

Just started to set up Weibo, fans are very few, can not expect you sent 140 words can bring you much benefit. So just start to forward comments some attention to your customers are very concerned about the topic, with them to establish a certain basis for communication, and gradually can send some of their own industry introduction and product introduction, do not sell their products. Can be tactful to lead the story, you can write a small amount of product details, to provide users with truly valuable information.

7. Active interaction

Let the fans know that you are a living person, active in the micro-blog every day, can talk with you at any time, active users are more likely to be searched, fans in the process will slowly increase, then you can do some targeted marketing. When someone is interested in your product, or if your client puts forward some suggestions or opinions through Weibo, be sure to reply and communicate in a timely manner. If the other party is wrapped award, you can forward micro-bleomycin for their own indirect publicity, if the other party is the opinion or suggestion, must promptly reply, the quick resolution of the problem, so that the group of onlookers to see your sincerity, establish a good reputation.

9, micro-blog hosting to the maintenance of special personnel

When you do not have time to maintain your microblog, please hand over to the professional micro-blog hosting company, they are very professional microblogging marketing, according to the status of micro-blog to develop a set of plans, if necessary, please contact Qi Bo Technology Co., Ltd. (www.boiweibo.com)