Brand Promotion PK SEO who is more than a chip

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"How nice are your shoes, Nike or Adidas? Where did you get it? You're using an Apple phone!" Life we often encounter this kind of talk with brand words, at this stage, the pursuit of the brand has been to the deep-rooted realm. And for the enterprise to want in the era of E-commerce in the Battle of gold also must be built on the line to build their own brand to get a favorable opportunity, then the brand to promote PK SEO who better? Please look at the author's humble opinion.

Brand Promotion

In the rapid development of the domestic economy today, many people are not only satisfied with the basic material needs, more is to the pursuit of the brand. Many consumers in the consumption of some products even have "buy only expensive do not buy the" mentality, which reflects the stage of the emergence of the Chinese brand pursuit. Take on the mid-autumn Festival as an example, in previous years we can see the so-called "sky-high moon cakes" a box of hundreds of mooncakes sold, such mooncakes are not "dragon meat" do, so what exactly makes such a box of mooncakes can be sold to the sky-high price? That's the effect of branding.

The huge price of mooncakes is not only a year or two ago, in 2003 the media has exposed a hotel launched a box to sell a 99999 yuan of sky-high mooncakes. This box is called "Pure Gold Supreme China Full Moon". This box of moon cakes with eight pieces of mooncakes, one is pure titanium gold Moon cake, the remaining seven is edible mooncakes. The reason for such a sky-high price of mooncakes, the hotel's saying is "to create a brand, in the autumn Moon Cakes Market occupies a place." Let's not forget the bad effects of the sky-high moon cakes. We can see the importance of brand in the promotion of goods.

SEO Promotion

Compared with other forms of promotion than SEO will be more passive, because this requires users to search for their own, but we also have to face a problem, that is, many industries target users do not directly use search engine search habits, In today's network of the development of the Internet access is no longer limited to the search engine this channel, Sina Weibo, portals, Web site navigation flow is also we can not be underestimated.

SEO relies on the search engine to survive, almost all of the traffic from the search engine, but in some cases even if we work hard to put a certain keyword to the first place will find a large gap between the results and their imagination, because many of these words are already the world of competitive advertising, and even if we get the flow, There is also a large part of the flow without the desire to buy.

Analysis

For enterprises, whether it is branding or SEO promotion, the ultimate goal of the enterprise is to create greater product value, for SEO must have targeted keyword optimization, the promotion of the purpose of the enterprise or product, and for a business is the most valuable than the brand. And those products are under the product of this brand, we now say shoes people will think 360, Nike, Adidas and so on, one said the bag will think of LV, some mobile phone function is not inferior to Apple's mobile phone, such as the BlackBerry why does not cause our brand effect, The results are different because two companies have different notions of brand creation.

For an enterprise, in the promotion of their own online, can not only be limited to SEO or brand promotion, the correct way is to integrate the two ways to promote the brand when the use of SEO, rather than just in the constant boast of their own products, When doing SEO not only value the flow and ranking and the concept of the enterprise passed to the user to achieve from the target word to the brand word transformation. To attract visitors and eventually convert visitors to customers, it is only through mastery that they can succeed in this age. The article by the cell phone call records inquires http://www.yzlmzm.com/Mayor original, reprint please retain the source.