Brief analysis of building materials Enterprise website How to deploy the site internal links

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

In the SEO industry there is such a word "small station by the chain, the major stations by the chain", this sentence highlighted two key points, the first focus is that the smaller web site can be optimized by the chain of keywords, the second point is that large Web sites can be optimized through the internal links to the site, In fact, these two words are doing SEO staff often see is also often done, although this is said, but the small site also needs a complete internal links, so that the entire site into a spider web, for spiders to provide crawling channel and then index, so the site's internal links not only reflected in the large site is also reflected in the small business site.

Recently, the author has been in the optimization of building materials type of small business site, the site is DEDECMS development, in addition to products, news, product knowledge, company profile, contact us, and so almost no content, for such a small business site can be directly through the chain of the keyword optimization to Baidu homepage, General enterprise stations do not need to be included more, so the content does not need to do too much, but exactly the opposite is a lot of optimization personnel only pay attention to this point, not pay attention to the internal problems of the site, the author in the exchange of friendship links when also observed that many building materials business sites do not pay attention to the internal links of the site, especially in the product page, then, What is the role of internal links? Mainly for the spider to provide a fast channel and improve the ranking of keywords, the following by the author with the vast number of responsible for building materials business owners exchange, building materials, such as corporate site how clever deployment of the site's internal links.

First, in the column page and content page to add recommendations, hot, random and other content

First of all, in the Building Materials Enterprise website column page and content page to add recommendations, hot, random and so on, the number can be customized is generally five, and the recommended information can be manually recommended, the popular information can be set through user clicks, random content settings randomly after the user refresh the page and then become other information. The author explains the advantages of doing so, webmaster can be in the product page, news page, product knowledge on the page set up a good recommendation, popular, random content box, content box content of five, and this is to provide a good included channel, spiders will crawl to the site of other relatively deep site to index, And it covers a wide area.

Figure 1

Figure 2

For example: The author is now to do Radiator products Enterprise website, in the optimization of the enterprise site structure is the first to require the technician to each product page and article page to add the recommended content, hot content, random content, when the content of the site is sufficient and the page included, will provide a fast and fast channel for spiders, and then spiders crawl through this channel other pages of this page, so that the content of the site will be accelerated, in particular, random content, each refresh page will be replaced by other information, this benefit for spiders to provide a different page crawling.

Second, in the site content page for the keyword set anchor text

Then, in the site content page for the keyword set anchor text (anchor text), anchor text for the webmaster should be more clear, many small business sites like to set anchor text to improve the ranking of keywords, in fact, many webmasters have overlooked a point, the anchor text links are pointed to the home page, If the anchor text set method if the correct for their own site has great benefits, but if the set error will cause K station, so the control of anchor text is not so good to master. The author recommended that the home page does not need to set too many anchor text, in the content of the site recommended to set anchor text, but the anchor text distribution to uniform, here the anchor text is divided into keywords and links, both to achieve uniformity, and a page only need an anchor text.

For example: the author in charge of Radiator's corporate website, every day will be regularly released many articles, in the release of the article when I will pick a few good keywords set to anchor text, of course, the author can also use the long tail Word record form to set anchor text, the advantage is to set the anchor text next time will not blindly set , but orderly to set the anchor text, the author set the anchor text will be set one will not set too much, each word is not the same, each link is not the same, and then set the anchor text.

Written at the end:

Above is the top ten radiator http://www.shijiasrq.net/edit original. In general, both large and small sites, internal links are divided into the above mentioned two, and the two authors want to do a survey of how many enterprise site is not done, may anchor the text will have a lot of webmaster in doing, if did not do the author suggested that the building materials of the enterprise webmaster to do, so that their own site more than a fast collection channel.