Whether it's a corporate website, an electrical dealer's website, or a personal site, in the information age all want to promote their own web site through the network, stationmaster all want their website to have a good rank on the search engine, through cable engine optimizes way lets the new station on-line operation, that for stationmaster, how can plan a new station on-line, New station how to do a good job of website promotion.
First: Choose New station space. Site is not online before you start to consider what kind of space the site needs, on the server to test the speed of access to the site, the stability of the space, the same server on the stability of the site is not a stand-alone IP host to see the same IP site has no cheating, there is no search engine K station Records These are the webmaster in the site before the online need to consider. According to the type of the site to choose the appropriate host, station groups of sites to choose Independent IP ixwebhosting Host, foreign trade stations can choose to visit the fast hostease host, etc., not that the most expensive things are the best, suitable for their own nature of the site is the best host.
Second: Choose the new station keyword. After the establishment of the site type, the most important thing is to select keywords for the site, keyword selection before to see the keyword in the search engine index, the competitiveness of the key words can be replaced with long tail keyword, if the webmaster feel that competition will progress, that long tail keyword is unnecessary. Site keyword selected, to the title of the site description, the density of keywords appear not too large, not clear to use Webmaster keyword tool query density. Here to say is the homepage of the keywords and the inner pages of the key words to be clear, the first page of the keyword description of the site's main keywords, the inner page of the relationship Word can be a website article title keyword, so easier to let search engines crawl the main keyword.
Third: Add site content. The website chooses the space host basically to be able to run on-line after all, site one online webmaster will want to add content to the site, if the content and keyword-related, preferably the original high-quality content, if your station positioning is collecting station or garbage station, then do not add original content, otherwise original content is essential. Original content for the search engine is a resource, for users is also a high-quality experience. New station is not included in the line, high-quality content is the first step to attract spiders, new stations to promote the operation of the site, the content is the core.
Four: Attract search engine spiders. The content of the site was added well, but the spider didn't come crawling to the site, original things will not be included, then Webmaster will find ways to attract spiders to their site, the simplest way is to write soft text delivery webmaster platform to attract spiders to their own site, in the soft text, add their own station links, soft text in the Webmaster platform is included, Spiders will also follow the link in the article to catch their own web site, so as to drive the spider included their own station content. There is the site type related to the site to post their own articles, seems to be in the help of other people's Web site to add content, but the new station does not have the weight, the old station weight is high, in the old station link link to the new station, the spider will judge such a link will also have a certain weight, thus to their own website. There are a lot of ways to attract spiders through the chain, and there's not much to say.
Five: Maintenance station construction. The website on-line, the content also added, the spider also through the outside chain attraction comes, next stationmaster's most important task is maintains the website the internal construction. The construction of the inner chain of the website, when adding new content to the website, in the new content to add old content anchor text links to the site to set the breadcrumbs, the homepage try not to use flash pictures, Customer Class window do not set to move with the page, fixed in the site somewhere on it, search engines do not know pictures, So the picture of the site to add title and ATL attributes, the site's user experience needs to improve, and so on, the site's construction sites are webmaster do site promotion work the first task.
Webmasters want to plan a good new station on line, as well as online after the website promotion work, that in doing site optimization should have a clear plan, and then have a good executive power, according to the plan to implement, so as to better do the website promotion work.
Copyright statement: Gourd Blog (www.huluboke.com) columnist original
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