Brief analysis of several development directions of SEO Studio

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Compared to a year ago, SEO industry competition is increasingly white-hot. Many low index business words have more than 10 or even dozens of websites competing. The rapid growth of practitioners, leading to the price of SEO plummeted, while the search engine algorithm frequently adjusted, there is a wave of K-station and the right to decline, so that seoer feeling. In so many cases, the traditional small SEO studios are struggling, even beyond their means. In the envy of other people earn a few k, but they are almost close to the brink, the author after thinking, the SEO studio's development direction have the following considerations.

First, the traditional SEO services

To provide small and medium-sized SEO services, is the majority of the current SEO studio revenue main source. I believe that the provision of SEO services, although good, but must pay attention to the following points.

1, avoid the Commission too low list.

I know that many SEO studios in order to maintain life, and received some 500 yuan/season optimization list. I have done a similar, the customer does not think that only 500 yuan and no other requirements. Many customers take the least money and get the perfect service. If the SEO studio received a large number of such low price list, will soon find that they can not spare time to do other things. Low price SEO list, tired and do not make money, just SEO studio or related companies through the difficult period of expediency.

2, to medium and low difficulty optimization list mainly

The author thinks, provides the SEO service the studio, as far as possible receives some medium and low difficulty the optimization list. These sites, generally within 3 months to optimize to the relevant location, the first can facilitate the return of funds, the second can effectively inspire team passion, the third can make time to do other things. Medium and low difficulty of the list, if the price is appropriate, can be met can also be asked. Imagine, a small 4 people SEO studio, if a quarter hands have 6 such a list, each list average price of 3000 yuan, at least to maintain the operation of the studio, on the internet, alive than development more important.

3, medium and high difficulty keyword needs to do

Medium and high difficulty key words although have the rich reward, but the author here wants to give you pours a basin of cold water. First, you have the ability to do this list, and second, if you spend a lot of energy on this list, but the reward is not equal, you have to give up decisively;

I have made the first and third mistakes. I got an index of 1000, and a list of about 30 million of the relevant search pages. The most annoying is that, because it is a network of customers, the studio is not very trusting, each time to remotely operate FTP. Customers do not agree with the site for large-scale revision. This list I spent nearly 50 days of time, but a few main keywords still ranked in Baidu 13, this list only received the start-up funds 30%, very little money, but spent the author a huge amount of time and energy.

Do in the high difficulty of the key words, I suggest you, the first time as far as possible to the signing of the long. If you are a tech-fork, leave yourself a way to avoid unnecessary trouble. Second, if the customer site to do too bad, it is recommended that customers do a good job to optimize the site. Small station rely on the chain, large stations by structure, good site structure and layout, can let you optimize the province a lot of energy, this author deeply have experience. Third, not to call the hero, Bao into the top three Baidu. The author thinks, even if the customer again how strongly request must do Baidu first, we also want to have their position, the first is not sure, Baidu is not I open, but the five fight one is guaranteed.

4, must sign the contract

The contract is very important, although you technology fork, the customer does not pay money, you are black station. Do business, harmony, avoid a lose-lose. To provide SEO services is more focused on the continuous consumption and word-of-mouth marketing, if a customer feel your studio service quality and price, he is very likely to continue to provide you with services, but also may introduce other business over.

Secondly, the optimization of the working atmosphere needs to be clearly written in the contract. If there is a picture beautification service, the provision of feature page production services, the provision of seasonal word optimization services and so on. It is really important that the SEO studio should write out the scope of work in the contract.

Second, other profit direction

The author has always held such a view, to provide SEO services generally can only earn a little money, such as the next several ways, I think desirable.

1. Cooperate with traditional enterprises

Many traditional enterprise network sales do poorly, and even did not contact E-commerce. At this time, SEO studio to fully utilize the characteristics of the network marketing, with the traditional enterprise combination, agent products, achieve a win. Cooperation with the traditional enterprise needs to be resolved, how to find the enterprise, and the agent which products these two issues.

The author thinks, look for the enterprise can go to 58 classification to look for, also can search some products + company, and then start looking for enterprise on the second to third page, if the enterprise station has no optimization traces, you can contact the online customer service. As to what products to do, I think you have to do before you know.

2, Taobao passenger station group direction

Although many Taobao guest income meager, but I still optimistic about Taobao passenger Station group this mode of operation. SEO Studio can first contact a variety of ways Taobao guest mode of operation, such as a single page, blog, Mall and so on, and then find their best to do some of the perseverance, I believe there will still be spring.

3. Flow Station

Traffic station to earn advertising fees, such as the previous popular novel station, film station, QQ class station. The disadvantage of traffic station is that you have some experience, and short time to make money is not realistic. Do flow stations suitable for SEO studio in the long-term strategy.

4. Other profit mode

Other profit models include the provision of SEO consultancy services, SEO training and so on. The author is not optimistic about these two models, the first need you to be strong technology plus visibility, the second, the competition is too intense, but also to spend a great deal of energy.

Third, write in the last

The author in the second mentioned a variety of profit patterns, SEO studio to find the right way to profit, do not do Taobao passenger station group, but also to do a lot of traffic stations, but also do SEO training services. People's energy is very limited, find suitable for their own one or two modes of profit, adhere to, there is a way out.

Second, many other factors are also important. such as SEO studio cost control, how to build a team, division of labor, 2048.html "> Benefit distribution." Many small factors determine the success or failure of this SEO studio, the author here will no longer have more ink.

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