Brief analysis on the skill of optimization in website SEO

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SEO optimization for the site, I believe that many webmasters have a little understanding. In general, SEO optimization is mainly divided into station optimization and two parts outside the station optimization. For the outside optimization, if simple to say, actually refers to the site's outside the chain of construction, common methods, such as: With the help of links, forums, Baidu posts, directory submissions, Favorites, blogs, as well as classification information and so on. Believe that the above methods, for a little understanding of SEO optimization friends, are very child solution, here I will no longer one by one to repeat.

In fact, today I want to communicate with you, is about website SEO optimization, I think is the most central part: Station optimization. In fact, the website SEO site optimization involves a very broad knowledge. Here, the author of the site in combination with their own SEO optimization process, summed up some of the site optimization experience, and we have a exchange and sharing.

One: Site title tag needs to be considered

As we all know, for the title tag of the website, it is equivalent to the title of the writing text. For an article, if we want to write the perfect, then first need to pay attention to is the title and premise. Nowadays, the search engine is very important to the website title tag. In addition, Baidu supports the length of the title, now compared to the previous longer. Prior to this, hundred Leonuri can only display ellipses before the text, and now the ellipsis behind can also be displayed.

In this respect, the author suggested that the webmaster in the site title tag, should be the main key to put the first, and then put some long tail key words used to assist the main keyword, another keyword segmentation suggested by "|" Symbol for the segmentation, for example: if the site's page is related to software knowledge, then, the title of the site can be written like this: "Software development | Software Skills | On software development and software programming skills-xxx software network."

Two: Clear HTML structure

Because the author has been engaged in the work of programmers, so, for the code is also very attention. In fact, if a website has a clear HTML structure, can let the search engine quickly read, but also can let the browser parsing speed become more Czech. In fact, the so-called "clear HTML structure" refers to the code needs specification, the HTML structure is clear, and a page set the corresponding H1~H6 title.

Let's give an example: when we open http://seo.admin5.com This website, we can see by looking at the HTML source code, the HTML structure of the page is quite clear, like we write word copy, from the head code to the tail is a paragraph down. There is also the title of the page with H1, and with the title tag keyword corresponds to the use of a H2 tag for the H1 tag for a small explanation, using a H3 tag around the theme of the page description, each h tag contains subject keywords.

Third: Remember the navigation with the text

Now, many web site design in the Web site production, in order to pursue the site's viewing effect, often in the navigation using the picture plus the alt attribute of the line layout. In this regard, the author has always believed that if we want to do a good job of SEO optimization site, then, Web site navigation with words to achieve that is very important. However, for many large sites, but also the pursuit of effect and do optimization how to do?

In this respect, the author recently developed a scheme, that is, embedding fonts, any font can be embedded, neither affect the beauty, but does not affect SEO optimization, you can refer to and view the CSS file, in the CSS has a eot font of the declaration, usage and usual usage, EOT font conversion can be converted using Microsoft's weft tool.

Four: Keywords appear in the page before the better

As we all know, for the keywords of the website, we usually put the title, keywords, description three tags inside the head tag. Then, in addition to head tag, the author suggests that in the body tag, the more the keyword appears before the better, the order suggested first is the common head, then the H1 tag, H2 tag, H1 tag to write the title, H2 tag terms written description, similar to Description label, But the text is slightly more than the description label, because now search the keyword, search engine does not necessarily in the description there display description content, but will extract some text from the page content, presented.

Five: Do internal links

On the site optimization of the internal link problem, I believe it is commonplace. Many times the site internal links to the long Tail keyword ranking is more powerful than the outside chain. To this, the author also advises Stationmaster, in the website inside Article detail page, can place 2~3 inside link appropriately. Of course, for internal links, remember not to cram into the hard, but to reasonable implantation. If the weight of our website is lower than the first, then we can link it to the home page.

In addition, there is a very important place to pay attention to here. At present, many web site articles at the bottom, there is a link generally called "Back home", or "back" and so on, I suggest that you can not use these, but with the keyword-related text to do the description text, such as "Software direct Net Home", "return to the software direct network Home" Of course, unless you are going to do "home" and "return" These two keywords, the author has nothing to say.

Above, is the author of the Site SEO optimization process, summed up some of the station optimization skills. These are my own experience. Of course, if you have no clear place, or better advice, you can enter the author's forum for communication. At the same time, we can leave their own comments, the author will be online with you to communicate.

This article by the Software Direct Marketing Forum: http://bbs.soft568.com/Original, I hope everyone in the reprint, do not delete the link, thank you!