Absrtact: To establish a website, the need to locate from the site, to design, website structure, content preparation, construction of internal and external chain, etc., is a complex and tedious process, need to prepare a site planning program. This article will briefly describe, from the site's positioning to the final
To build a Web site, the need to locate from the site, to design, website structure, content preparation, construction of internal and external chain, etc., is a complex and tedious process, need to prepare a site planning program. This article will briefly describe the entire process from the site's positioning to the final website built.
Site positioning
Analysis: To site positioning, planning a website, this is the first step, only to the site positioning well, in accordance with the positioning of the key words to expand. How to site positioning, how to select the core keywords of the site. Select the core keywords, the factors to consider are: large search, a certain degree of commercial value, relatively low competition.
Here is a small proposal, general station before, definitely know which category the site belongs to, and then according to the core of this category of keywords, through the Baidu Honeycomb system, the relevant keywords pull out, and then according to the factors to consider, choose the most appropriate keyword
Two, determine the three elements of the website
Analysis: Three elements of the construction station, refers to the program, domain name and space, in the determination of the site's core keywords, you can determine the site name by keyword, and then according to the site name, select the domain name, according to the site theme, select the program; About space, preferably a regular space provider server, stability, security, Although the price may be more expensive.
In the establishment of the requirements of the website of the article, there are detailed introduction of the three elements of the website content, interested in children's shoes can be seen.
Third, determine the website keyword
Analysis: Here The key words, is based on the core keywords have been positioned, and then summed up the characteristics of all the long tail words, to determine a number of high conversion rate of the long tail words, can be used as a directory of Web sites, distributed in the home page
Iv. determine the title tag of the website
Analysis: In the site positioning, has identified the site's keywords, and then according to the site's keywords, fill in the site title, keyword tags, description tags. These are the basis of website optimization, need to pay attention to, as far as possible to write the content of nature, the key words do not accumulate. Title, including three keywords
V. Perfecting the website layout
Analysis: According to the key words, long tail word system, improve the site's subdirectory and the layout of the home page, including core keywords, synonyms, synonyms, etc., to increase the density of keywords. The next chapter, Q Pig will be from the analysis of Robin's Square dance home, talk about how the site layout.
Vi. Building the website structure
Analysis: The structure of the website as far as possible to a flat tree structure, specific can see, how to make a reasonable site structure. In the construction of the site structure, pay attention to the simple URL, specification.
Edit website Content
Analysis: The content of the site, as far as possible to original and High-quality micro-original, pay attention to the construction of the chain inside the site, you can establish a long tail word record, record each article optimization keyword.
When editing the content of the article, pay attention to the word around the keyword, title, keyword tags, description, body, and other pages of the website about the anchor text of the post.
If the content of the site to edit, accumulated to a certain extent, you can submit the URL of the site to the search engine can be. Then is the construction of the chain, as well as the content of the site, gradually increased.