Brief summary of local portal website's propaganda and promotion methods

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In 2009, China's internet users reached the beginning of 300 million, with the increasing number of people on the Internet and the growing maturity of the Internet, especially the Netizen's dependence on the local network more and more obvious, our webmaster friends will turn their attention to local industry sites.

As we all know, we go to Dedecms, discuz! the next two programs to space on a biography, change template gaga content, we will also have their own local life portal site. But in the website platform, the basic content completes, the most important work is the website promotion, this is our website operation most important work.

OK, here we go to the point, in the end we should be how to the local site to promote it? Personally think that should be from the following aspects of the beginning may be better.

1, local forum, paste

Forum because of good adhesion, user loyalty is relatively high, which users are mostly some old netizens, so that we have to get the first flow group. But in this area propaganda must grasp a skill and degree of problem, too much.

2, Internet Bar Promotion

Internet Café Browser home page, computer desktop These are very good available resources, of course, specific you want to talk with the Internet Café boss how to cooperate, and sign a good agreement.

3, bombing the local QQ group

Take some time to register a few QQ number, and then to add QQ Group each QQ number plus 100 groups, 5 QQ number is 500 groups. According to 1 groups of 100 people, 500 groups is 50,000 potential users

4, the establishment of QQ group site

will pay attention to your site's netizens gathered here, together for the development of the website to advise, let them have the feeling of ownership. Also can discuss some local hot topic, often engage in some activities (such as travel ah, buy AH), they will be your website most loyal fans.

5, distributing leaflets, sweeping the community

Although this method is a bit less environmental protection, but the effect is very good, do the "propaganda to the household", if you put the local community are sent to, do not know what is difficult!

6, intermediary business cooperation

Find a housing intermediary, matchmaking agency, Professional institute, used cars and other companies to cooperate with them, their information will be released to the website free of charge (information contact must fill in these businesses), in front of them hanging "* * Network Partners" sign, don't forget to hit the Web site Big point! At first these were free, But once you grow up, these businesses are likely to become the target of your charges!

7. Sponsoring some campus activities

If you have a certain financial conditions, you can sponsor some campus student activities, remember that we were in college in order to 2000 yuan hard to grind the merchant half a month, and we give the return is in the campus lira banner one months, in the campus issued thousands of leaflets.

8. Magazine Clip Advertising

Looking for a kiosk to collaborate on your Web page in a newspaper or magazine they sell, the effect is very good and not much invested.

9, the establishment of a good network of social circle

Local portals should let it have a certain degree of visibility in the local, to actively participate in local organizations to organize activities, so that everyone in the mind to recognize your site, this time your local portal has been successful.

Local Life Portal Promotion There are many ways, such as membership card, business yellow pages, events, etc., here do not do one by one description.

qq:13541140 (Web spider) http://bbs.daxian.org (Dazhou forum)

PS: Do anything we should believe a word: there is no failure to succeed, only unsuccessful people! Come on, guys! For the money we didn't make.