Browser of Life and death: The oldest business in the Internet

As a gateway to the Internet, browsers have an undeniable important position.

It is one of the oldest businesses on the internet, and there are still people who rely on the business to go public, finance, and finish the gorgeous turn from cock to Internet. With a 360-browser profit, Zhou (Weibo) eventually managed to make inroads into U.S. capital markets with a sophisticated profit model. And his most admired person, is one of the earliest browsers of Netscape founder Anderson.

Anderson is a Prometheus-style tragic hero. He was dubbed the Internet's igniter, but was defeated in the competition because of Microsoft's bundled IE browser, and Netscape was eventually bought by AOL.

However, Anderson is also a real internet-rich hero, his wealth story than jobs and gates more dramatic, and more in line with the imagination of the Internet.

"Oldest" online business

August 9, 1995 Netscape's stock market, the opening is 28.5 U.S. dollars, closed up to 58.5 U.S. dollars. The Wall Street Journal commented that it took GM 43 years to get its market value to 2.7 billion dollars, while Netscape only spent 1 minutes. Anderson, only 24 years old, has become a mythical "internet Millionaire". 1997, the United States "banner" magazine called Anderson "Unlimited capitalists", said they are fundamentally reshaping the American society, driving from the industrial economy to the information economy transition.

IE eminence more than 10 years, today, is still the most popular browser. But in the post-June-Tuan today, the multiple-line battle of Microsoft exhausted State.

According to the latest statistical results of the Research institute NET applications, June global IE market share is 54%,firefox Firefox browser is 20%, the fastest jump is the latest birth but the rapid progress of Google browser Chrome, accounting for 19% of the market share.

Master the browser, the Internet has mastered the entrance, is the Internet God. It not only has a variety of applications integration, can push a variety of advertising and navigation, even the largest Internet traffic search engine, also had to toe to seek browser recommendations.

In the domestic browser, 360 security browser, roaming and Sogou occupy the top three, has been with Zhou feud lei (Micro Bo) recently launched a Cheetah browser, want to eat, in the fierce competition in the browser industry to share a cup of soup.

The scenery of the mobile era is no longer

In the PC era, browsers are all internet support, but in the mobile internet era, the whole pattern was shuffled, even the value of the browser itself, but also scenery no longer.

In the PC era, browser seating has been scheduled, but in the mobile phone Internet area, still in the situation of hegemony, no one can unified rivers and lakes, and, the new people with fierce artillery beach, share mobile Internet a cup of soup.

Mobile browsers and traditional browsers present a distinct market body.

According to NET applications's data, the company's safari dominates, accounting for about 66% of its market share. Google's Android browser ranks second, accounting for about 20% of its market share. The Opera Mini is ranked third with a 10.5% share.

Unlike the PC sector, where there is no Wintel (a combination of Windows operating systems and Intel), there is no single mobile operating system or phone chip that dominates, so there is no single phenomenon of Microsoft's IE browser. But in the face of a lot of mobile phone operating system to the browser technology put forward higher requirements, and, in the mobile phone online tariffs are still very high, the user requirements to control the flow of voice is also high.

There is no doubt that Apple and Google, which own iOS systems and Android systems, are the dominant people, like Microsoft, who can easily embed their mobile browsers into the system, which is why Safari and Android browsers occupy one or two of bits.

Microsoft, which is a step behind the mobile OS, has developed Windows Phone7 and 8, and will use the built-in browser to drive its development.

But their strategy may not be successful in a rapidly changing Chinese market.

In the Chinese market, has emerged the mobile browser's lead UC Web, in the domestic mobile browser, it undoubtedly occupies the top spot.

Baidu May reported that in mobile search site traffic, 28.9% from UCWeb, is the Baidu mobile search site traffic contributed the largest mobile browser.

No matter in the PC end or the handset side lacks the dominant browser, controlled's Baidu has extended the olive branch to the UC. Rumors that Baidu prepared 1 billion U.S. dollars to buy UC total equity, or Baidu capital of 400 million U.S. dollars accounted for uc49% shares, but both are not agreed.

Both sides denied the acquisition, UC Gifted CEO Yu (Weibo) said, "UC is not for sale, UC has its own great goals and ideals." ”

Li has a deep meaning in the Baidu Alliance summit to revive Netscape, "in fact, in the PC era, such as Netscape Browser, it has a lot of users, but because there is no business model failed." ”

Yu naturally does not agree with this statement, he believes that in the mobile internet age, third-party browsers have the value of survival.

The Road to Rebirth

The mobile Internet app makes the browser seem heroes, and it seems more convenient for users to click the app directly than to open the browser. In many apps, the browser is just curled up in the corner of the screen box, mobile age browser is still the Internet portal?

As technology advances, faster hardware-supported mobile browsers can do more.

Since you can develop apps specifically for mobile devices, why not create Web sites for mobile devices? Recent news suggests Google is merging more chrome code and features into Android's own browsers.

The popularity of Web apps proves that Web apps, more focused on "features", are apps implemented using Web technology.

If so, the browser will also be able to occupy the high ground on the mobile phone, once again become the traffic entrance.