Bubble Pavilion: Some experience about doing product station

Remember the first time to do the site, 09, I built the first site of life, with Zhttp://www.aliyun.com/zixun/aggregation/9435.html ">blog built a blog, At that time I do not know what is FTP, also do not know how to upload the program, toss one months of time or the whole do not understand, and then I groped for a long time, finally built their own blog, then the mood to say how excited. In the next few years, I have done a picture station, did forum and portal site, did not adhere to the last choice to do products, only slowly to improve, I think at first is to do a brand station, but because the ability of personal webmaster Limited, and many bottlenecks are difficult to break through, only the choice of a single product site to start, the so-called single goods station, The search engine optimizes a separate product.

To do a single product station, there are advantages and disadvantages, the advantage is: You can use the advantages of independent domain name to occupy the rankings, reduce the degree of competition. Disadvantage is: a waste of space and domain name, a domain name can only do a product, and then share some personal experience in the product station.

One: Product popularity, what is the popularity of products, to slimming products, more popular products are: "Green thin" "Slimming coffee" "left-carnitine," and so on, the popularity of these products is very wide, popular products are not to do, you do, people are doing, undoubtedly increased the degree of competition, To do is to do some of the more unpopular products, unpopular product search volume is not high, but as long as there is a search volume can be, because the less competitive products, very few people and you argue, as long as you put the product ranked well, sales up very easily, because your site is unique, users in addition to buy your products have no choice, even if the sale of more expensive, Users will also pay.

Second: The product competition degree, the individual always follows a principle, according to their ability to do the site, no diamond does not range porcelain work, some products, although the search volume is very high, but the competition is also very large, these large search products can not do, because do these products webmaster very much, there are many like to join in the fun of webmaster, The homepage of the search engine is almost occupied, then do these products, the chance to upgrade the rankings is slim, even if the product ranking well, it will take a lot of time, moreover, so many people sell the same product, the price will certainly be low, consumers like to buy low-cost products, the price of a little higher certainly not sell out.

Third: Product search volume, a product search volume and the degree of competition is not directly related to high search volume is not necessarily high, low search volume is not necessarily no competition, can only be based on product search quantity to judge, to specific circumstances specific analysis.

Four: Promote product volume, do product site, must consider whether there is advertising promotion, if a product promotion more, this product is obviously not suitable to do again, users search products, more attention to the top of the product, if the number of ads, will occupy a large number of positions, if there are five advertising positions, your site ranked first, has also become ranked sixth.

V: Search Volume trends, observation of product search volume changes, search data from the beginning of the analysis, check whether the search volume has been in decline, if a product search has been declining, and very unstable, it is recommended not to do, when a product search volume has been declining, and the search volume has been reduced to very low when the proposal to give up, After a good ranking, the search volume is gone.

VI: Product keywords, or to do slimming products as an example, some with "weight loss" "slimming" and other key words of the product is not to do, these products because of the sensitive vocabulary, is the preferred object of promotion, as long as the involved to "lose weight" and "slimming" products, there will be ads, So try to avoid doing some products with sensitive words, avoid advertising competition. This article comes from: Bubble Hall http://bbs.44pg.com/thread-3155-1-1.html