Building profitable local community website novice need to know

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

By the end of 2013, China Mobile internet users have more than 600 million, the acquisition of a total demand "to China from the network power, into a network power" is the development of the Internet has laid a bright path. Faced with such a large group of users, how should the local community Web site be confronted? How can a new community web site compete in this new network tide?

  

The location of the local community website and the definition of the theme

First we need to know, we do local community site to give their own site what positioning. Local community sites must seize the "local" word, understand the local characteristics, clear local market and user preferences, in short, to serve local Users is our local community Web site. To our site after positioning we have to do is to give our site a clear theme (for example, dating sites, recruitment sites, service sites, etc.) here to say, for the new station, must not do multiple themes. The optimization of the new station for just built station webmaster to optimize the ranking is still very difficult, then we should pay attention to the title and description description. Like what

  

This is Baidu ranked most in front of the Water Cup local portal site.

  

This is Baidu ranked last site. Many local community sites are dead at this point. Obviously you can see the following websites do too many themes. Search engines do not give you the rankings, users will naturally not go to visit your site, after your site has no traffic and profit. How long can such a website be found? Plainly, we do the ultimate goal of local portal site or profit, only the site profitable, to ensure the smooth development of the site, to give users more help.

Two: The content for the emperor pulls the distance with the user

What is the most important thing about the local portal site? must be the content of the website, why users browse your site, apart from the above mentioned ranking by the front, the most important thing is the content, to find the local occurrence of the more eye-catching news published to the site, the local portal service is the local users, local users like to see what, We'll show him something. But you insist on, unknowingly pulled into the site and the user's distance at the same time our site also has a lot of traffic.

Third: local community website Operation profit

For local community websites, the fastest way to profit is advertising, business cooperation and so on. In fact, we for the new local community web site We put the above two, after the accumulation of a large number of user page display ads will be the most effective way (the choice of advertisers, preferably with their own site theme-related, which will allow users to generate trust). Advertising is only a kind of profit, in the final analysis of a word is a new site in the promotion must slowly accumulate customers, only the site has a large number of traffic, in order to provide services to users. When our site has a lot of traffic, the site's profit methods will be diverse, such as activities, the relationship between the media, and so on. Do not care what way to make a profit, it is important to be based on the situation of their own site, the best for their own.

Local community website operation, it is important to play their own advantages, to give users the necessary, is the local community web site development.

Related reading: A5 webmaster Network fifth period Local website operation training

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