Business Model "Partner Plus Partner Program"

Source: Internet
Author: User
Keywords User experience business model video phone
Tags business business model cloud consumers get integrated internet internet +

Friends and partners: to achieve a full range of the ultimate experience

Type: Original Author: Xu Wei Time: 2014-05-04 12:58:24

[Mobile China News] Recently, one hundred percent of handset manufacturers combined with Ai Qi Yi jointly launched the world's first video phone, this phone deeply integrated Ai Qi Yi's film resources and powerful technology Baidu cloud ROMV6, in order to bring consumers The most extreme video experience. This time, in addition to the flagship ultimate user experience, 100 + iQiyi phone also for the first time put forward an innovative business model, "Friends Partner Program." Different from the traditional user relationship, "Partner-in-Friends" plans to establish a new user relationship of "From Fan to Friend, From Friend to Partner" based on the principle of "freedom, equality and sharing" Back to the user, becoming the world's first zero-profit hardware concept of the new Internet phone.

Friends of the principle

If the user purchased 100 + iQiyi phone, then become an official partner. At present, friends and partners into general partners and founding partners. Every 100 + iQiyi mobile phones are pre-equipped with friends partner APP, to be purchased after the user can get 3 plus. The use of overweight in the official website of the "plus channel" can be purchased directly without inventory restrictions. This code is valid from the time it was generated to 15 days. Even if the resulting overdue purchase does not produce an overdraft, you can regenerate an overlay. At the same time in order to encourage friends and partners, if the user invites a friend to successfully buy 100 + iQiyi phone, you can generate an overweight again. This series of "friend" principle, so that 100 + love Fantastic Art phone has to push a lot of user preferential terms.

Diamond rebate

100 + iQiyi mobile phones not only open the door for the user in sales channels, but also in the late rebate is also bold innovation. Users participating in "Friendship Partnership Program" process, will get a different diamond as a virtual currency. For example, each purchase of 100 + iQiyi mobile phone users can get a diamond; invite friends to buy a cell phone can also get a diamond; after the purchase of mobile phone use Baidu account login partner APP can get one Diamonds, etc., a lot of rich conditions so that users receive diamond awards. To be accumulated to a certain amount of diamonds can be redeemed Canadian dollars or cash to Baidu Wallet.

100+ iQiyi mobile phones bundled enterprises and users through "Friends Plus Principle" and "Diamond Rebate", and started a brand new business model battle with user as the core. This business model, breaking the traditional user and business is the situation between the two sides to the profit feedback as a means to truly achieve the common development of users and businesses. In promoting the spirit of the Internet today, friends and partners is indeed a revolution for the development of Internet mobile phones put forward new ideas.

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