Recently, the word "Chinese Dream" appears frequently and haunts the ears. In the plastic chemical industry, Li, the global plastic network of the "Masters", there is also a dream, that is to build a hub-oriented enterprises, is committed to promoting the transformation and upgrading of the industry. In order to solve the SME information development and transformation and upgrading problems, the eighth session of the SME E-commerce Conference held in Ningbo on April 25. The organizing committee of the company jointly with Jingdong Mall chairman Liu, Global Plastic network CEO Li, HC Network CEO Guo, Dunhuang Network CEO Wang, such as a number of electronic business platform giants, for the small and medium-sized enterprises adversity survival, industrial transformation and upgrading and production circulation mode reconstruction and other hot topics to explore.
More than 10 years ago, with a gold rush dream, a childlike Li from Shandong came to Guangdong. Starting from an ordinary salesman, he opened the door of the plastic chemical industry and took root. Tiandaochouqin, from ordinary employees to corporate executives, and then to the independent portal, Li with sweat ushered in their own harvest season.
But behind the success, Li felt a deep worry, stung him is the original prospect of a broad plastic industry has to face a hard fact: in the information age, the development of the plastic industry is clearly unbalanced, more than a beat.
One of the imbalances, as a traditional pillar of the plastics industry reaction is slow, many small and medium-sized plastic business owners do not know why E-commerce, due to the lack of effective communication, information and asymmetry caused by the closure of the supply and demand imbalance gradually highlighted.
Imbalance of the second, a large number of small and medium-sized enterprises lack of professional technical support, product quality instability, high production costs, enterprises can only be low-level, low-level "spin" and "circle", in the promotion of industrial transformation and upgrading, enhance the independent brand of the new round of China's manufacturing enterprises in the big wave of development
And "My appearance is thin, will be fat world" tradition similar, dozen years, well versed in the industry status quo, the industry has a great sense of responsibility of the Li, in 2008, the idea of starting again, he hoped that through the hub-type enterprises to build, influence and promote the transformation of the plastic industry.
This hub dream is to create a service platform, play bridge ties, aggregation lead, intensive services and other functions, for other plastic enterprises to provide information and technology, so as to improve the quality of enterprise ratio, promote the whole industry upgrade transformation.
The good wind by dint, in the country promotes the information and the industrialization integration, encourages the industrial enterprise to use the information technology and the electronic Commerce tool and so on the series policy measures the inspiration, 2010, Li founded the union big, one places his hub dream the carrier.
Convert roles, build platforms for others, and make wedding clothes. Since its inception, the Alliance has positioned itself as a "value chain service provider" of the plastic industry. Through the global plastic network combined with poly-plastic mall, the world and other platforms, the formation of "resource intensive?" Technological innovation "high-quality production," quality and price letter? Hard to protect the "intelligent procurement," The new channel? Cloud strategy "information marketing," all-round? All-weather "specialized service four value system, centralized industry advantage channel and resources, To assist the plastic enterprises to truly realize the information marketing, scientific and technological production and intelligent operation, for the plastic chemical industry to provide "production and purchase of clothing" four-dimensional integrated services, to achieve business-to-business e-commerce and traditional industries in depth combination.
If a man knows to go there, the whole world will make way for him. "Although everything is difficult at the beginning, I believe in my choice." In the early stage of entrepreneurship, the Alliance faced many difficulties, difficult to invest in research and development, difficult in the customer's understanding, but also difficult in the lack of technical personnel. Li with its perseverance, tenacity survived.
In order to make up for the shortage of professional knowledge, Li attended the e-business training courses and MBA studies at Zhongshan University, Peking University and other universities, and Li many times to the first-line cities such as north-Shenzhen and so on. In order to better serve the customers, The union established its own plasticizing laboratory and established cooperative relations with a number of research institutes.
After three years of efforts, Li at the helm of the alliance has gradually won the industry's highly recognized, its "Global plastic Network" has become a large number of plastic chemical field visits, the most abundant data, the development potential of the most powerful electric business platform. Recently, Li has confirmed as a guest to attend the "2013 session of the National Electronic Commerce Conference" held in Zhejiang in April, and in the debate business-to-business forum, with the network Sheng Business Bao Chairman Deliang, my steel CEO Zhu Junhong, online textile City (600790, shares bar) CEO Ding Jianjun, Lange Steel Network Chairman Liuchangqing and other electric business big guy on business-to-business development dilemma and trend of in-depth discussion.
Pivot Dream, strong enterprise dream, industry dream. Dream has no end, Li and his helm of the global plastic network will, as always, dream and habitat, Tage long journey!