Business-to-business website "Information" channel--the supernumerary advocacy of the Enterprise

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With the rapid development of business-to-business websites, more and more enterprises start to use Business-to-business Platform for network promotion. In business-to-business Web sites, corporate marketers use most of their products or purchasing channels, but lack of attention to "information" channels. The author has 6 years of experience in Network marketing, during which I fully understand that business-to-business website "Information" channel is the enterprise's supernumerary advocacy.

1, business-to-business website "Information" channel use Status quo

All business-to-business sites in China have established "information" channels, of which Alibaba, the world's Factory network is the most representative. Many enterprise network marketers believe that the "information" channel of Business-to-business website information is all for editors to publish, so the "information" channel lack of attention, just passively accept information. According to the author, only less than 10% of the registered users of the Business-to-business Web site, in the "Information" channel published information, other members are completely not aware of this propaganda platform.

2, business-to-business website "Information" channel use

Business-to-business website "Information" channel can provide users with a full range of industries, regions of the propaganda channels. The author uses the most World Factory Network information channel, brings together the main industry's information information, the exhibition information, the expert introduction, may provide the media safeguard for the enterprise, effectively satisfies the enterprise to grasp the market trend the demand. Business experts or individual entrepreneurs, can be online contributions, free to open a column. This has added an efficient propaganda window for the enterprise's external propaganda. In the World Factory Network information channel, the production enterprise or the service enterprise can carry on the media promotion and the information display. Rely on the World Factory network 1 million IP per day, the huge traffic, these promotion and display will greatly improve the brand awareness of enterprises.

3, business-to-business website "Information" Channel effect analysis

The large business-to-business website "Information" channel has a highly professional editorial team that can meet the fast growing business needs of its members. According to the author understands, in the World Factory Network information channel, the enterprise may release the exhibition information, the brand ranking, the price information, and may carry on the bad information exposure rights, the interview report propaganda promotion. Successful business-to-business website "Information" channel, can provide quality and reliable internet media construction and news analysis, thematic planning integration and website promotion services. World Factory Network information channel, covering nearly hundred subdivision industry, hundreds of media joint, can achieve 1 days in the press, 1 days rights. The promotional effects of the "information" channel on a large business-to-business website are unattainable by other sites.

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business-to-business website "Information" channel is a news portal for business-to-business websites, providing an excellent way to promote corporate network marketing. Use the Good business-to-business website "Information" channel, the enterprise product information and brand information will be spread over every corner of the internet, paving the way for enterprise network marketing.