Buy Money refund promises more for bad checks operating costs to implement difficult

Group purchase convenient refund is difficult, is often the worry of group buying families, has been criticized by the industry. This year, "3 15 Consumer Protection Day", the State Administration of Industry and Commerce issued the "on strengthening http://www.aliyun.com/zixun/aggregation/13147.html" > Network Group Purchase Management activities of the views (referred to as "opinions" , clear group Buy website operators to undertake seven responsibility, one of which is to buy Web site operators to advance the sale of goods or services to purchase, not to set up overdue prepaid or limited money can only return to the Web site account rules.

However, the opinion has been published for nearly one months and the implementation is unsatisfactory. Reporter investigation found that, although the United States, glutinous rice, Gao Peng, poly, such as the site has posted on the website of the page of the expired money-back promise, but the actual sale of many group buy products refund service still have a variety of restrictions, many categories of other group buy products are blunt not support refunds.

Status: Unconditional refund not fully covered

"Does not require a group purchase expired must refund, the result is still not give back." "A few days ago, the family Chaoyang District Miss Cao spent 50 yuan from a well-known group purchase site group 2 Jinsong movie theater Group purchase coupons, I would like to go to the cinema with friends weekend addiction, but busy has been out of time, and finally missed the purchase coupon use period.

The thought that buy goods expired can refund, Cao at first did not care, but contact Group purchase site but silly eyes. She was told that the ticket was not in the "expired refund" range promised by the website. Although after many negotiations, group purchase website finally promised to refund, but today, Miss Cao also did not get the money.

Miss Cao's experience is not a "case", the reporter log in glutinous rice, the United States Regiment, handle, Poly, Peng, litters nets, such as more than 10 of the first-line group purchase site found, although these group purchase site in the customer service related pages have made "expired refund" commitment, but added a variety of restrictions The United States and the network of glutinous rice Network commitment "7 days without a reason to spend money refund" and "expired not consumption refund", but the money can only be returned to the website account; The litters group must apply for a refund within 20 days of expiration, and Taobao's cost-effective refund will only return 90% ...

Even this "conditional refund" does not cover all purchase items. Reporter investigation found that the need for physical products logistics transport, ticketing products (discount movie tickets, such as physical and electronic votes), vouchers and coupons (including electronic shopping malls and physical stores) and travel group Buy products are still not supported "expired refund."

Survey: Execution difficult to increase operating costs

Group-buying sites in the interview are determined to support the opinion, but the current "expired refund" discount on the implementation of the situation is not willing to respond positively. "We are still studying how to cooperate with the implementation of the opinion, there is no final result." "A head of the American group Network said.

A person in the group buying industry for many years to fight the industry revealed that the reason for the current group purchase website refused to implement "expired refund", on the one hand, is subject to the objective factors, such as some of the ticketing company's liquidity, high communication costs, low-cost film tickets are vulnerable to "scalpers" scalping, directly to the user net Silver refund need to pay fees, Makes the group buying website cautious about unconditional expired refunds. But the more important reason is that the group buying site is afraid to bear the cost of the refund brought upward pressure. At present, the domestic group buying site is in the integration period, after the end of last year and the beginning of this year's brutal killing, a large number of group buying site has been in a zombie state, the surviving group buying site in the cash flow is not abundant.

Expert opinion

The solution to the refund is difficult.

"In any case, consumers ' rights and interests must be protected to the fullest extent." "Qiping, Secretary General of the Institute of Information Research in the Academy of Social Sciences," said that, although from the current overall environment of the group buying industry, want to really "buy expired refund" Implementation does exist a lot of problems, for group buying website Operation also does bring cost increase pressure. But in any case, the "weak" status of consumers should not be paid for the purchase site.

For the current "Buy expired refund" Implementation difficult situation, Qiping pointed out that "opinion" itself also has a certain perfect space. "Opinion" does not address the specific circumstances of the different provisions, there is no corresponding punishment measures, so he suggested that the relevant departments as soon as possible implementation of the rules, and targeted to carry out inspections to ensure that consumer rights and interests are protected.

has listened to Tencent's technology audience: people "buy money refund promises more for check" survey found that, although the United States, glutinous rice, high friends, Poly, such as first-line group purchase site has posted on the site's page expired refund commitment, but the actual sale of many group buy products refund service still have a variety of restrictions, Many groups of other group buy products are outspoken do not support refunds. HTTP://URL.CN/4YMRR4 2012-04-10 08:23:20 Broadcast