Buy Web site tricks to explore its inside

Today, the group buying industry development, group buying sites are endless, competition is fierce. Although each industry has some not for outsiders to the so-called insider, but as a direct service to consumers, but also need consumers to pay for its development to buy the industry, consumer experience is unavoidable and ignore the problem. But in the face of more and more fierce competition, more and more of the group buying site began to resort to unscrupulous tricks. Although these "insider" are all to attract more consumers to pay for the purpose, but in the face of "water injection" of the purchase quantity and product price, was "shrinking" quality of service, and how many consumers will become repeat?

Insider 1 Buyers who are "flooded"

Online price of 99 Yuan Photo package, website requirements to ensure that 10 days of turnover (turnover = package price x purchase number) reached 50,000. This will require a total of 501 packages sold at least 50 copies a day. According to the past sales rules, this is almost impossible to complete. Therefore, need to photo studio own "anti-underwriting", that is, by the studio every day to buy enough 50 copies of the product, will buy the number of "brush" up. And this part of the cost, group buying site will be recorded according to the system, the product is returned to the business after the line. "Anti-underwriting" has now become the practice in the group buying industry.

Insider 2 is a reasonable discount

The current group buying industry's most popular marketing model for the "floor price increase", that is, the price of the business, the site to increase their own profits according to the upset price. Of course, this is a "technical work", too high will affect the sales, the increase is too low to affect the profits, only a modest increase in order to make the site both to protect profits and compete for sales.

Insider 3 "Shrinking" service

With the rapid increase in group buying sites, many businesses have not been able to grasp the cooperation with the site schedule. In the view of the merchant, "0 yuan Consumer" is a completely unpaid experience, their rights are always the most easily overlooked, their services are often "shrink".

Insider 4 is driving up the original price

With the in-depth work on the group buying site, you will slowly find that the original price of the situation is almost no time. The company's predecessors have said: "The price of the product you let the merchant casually labeled a line, discount marked low may also be better to sell." ”

Insider 5 ignored reception ability

Once a salesperson signed a list of boiled fish, the product on the day on the sale of more than 200. The water-boiled fish store has very limited reception capacity. Many group buying customers go to the shop to spend, because they can not wait for the position to give up. This product was later off the line, but still incur a lot of consumer dissatisfaction, the merchant, also includes the website ...