Can I get a platform to help them out?

"I have a friend who wants to brew a beer, but he's short of money, can I get a platform to help them?" "4 years ago, Rick Chen, with this idea to create a platform Pozible, now Pozible has developed into Australia's largest platform, four years on the line of 6,000 projects, a total of 20 million Australian dollars, about 116 million yuan."

But interestingly, Rick is a native Chinese named Chen, majoring in mechanical design and manufacturing at Northwestern University of Technology, and went to Sydney to study digital media design in 2007 and stayed in Australia.

Pozible has branches in San Francisco and Singapore, and is officially stationed in Shanghai, China this April. On this occasion, 36 krypton to pozible into China to Chen an interview:

36 Krypton: Hello, Rick, thank you for taking our interview. I think a lot of people will wonder, pozible for what reason want to enter the Chinese market?

Chen: I think it's mainly two reasons. One is for the company's consideration, one is a personal consideration. First of all, China's market is huge, we are actually very optimistic about the future development of China's market, Pozible is no exception, so it is a natural thing for us to enter China. Personally, I am a Chinese, and I see many foreigners ' impressions of Chinese-made or cheap familiarity off (cheap products). Therefore, I very much hope that through the Pozible project in China, let them see that China also has a lot of innovative smart hardware products.

36 Krypton: You just mentioned the four words "smart hardware", however, my understanding of Pozible, Pozible More is a small fresh-type of the public to raise the platform, we will raise money on the above to do public goods, selling records, what, why would say that hope to see from China's hardware in the Pozible? This also means that pozible in China will be the main push hardware?

Chen: Well, pozible really want to do a more biased intelligent hardware in China platform, but this is what we have always wanted to do. When I was a college graduate, I would tinker with some hardware, and I believe in China's ability to innovate in hardware. As for the reason why we don't do hardware in Australia, it's not that we don't want to do it, but the life of Australians is so easy, nobody does it.

36 Krypton: That Pozible must be with the current domestic hardware to do a very good roll call time. What advantage do you think Pozible has over the roll-call time?

Chen: I think there are three main areas, first of all, we are an international platform, users from 104 countries, the Pozible on the project can receive attention from all over the world, not just China. Furthermore, we currently offer preferential policies in the rankings for projects from China. Projects from China each raise a renminbi, in our rankings, will receive the equivalent of 10 of dollars of attention to increase. In other words, a domestic project has raised 10,000 yuan in the rankings and from abroad to raise 100,000 U.S. dollars of projects in the same rankings, get more attention. The third is the charge, Pozible is after all the growth from the Australian land on the platform, so our fees more transparent. We charge a 5% commission for projects that fund $100,000 trillion, 100,000 to 500,000 dollars for projects that are 4% Commission, and 500,000 for large items over 3% dollars. This rate is much lower than the public-funded platform, which is opaque to domestic commission.

36 Krypton: In fact, I have seen the data show Kicstarter in the first quarter of this year's funding has not been much increase, I think this is largely due to the Kicstarter hardware items exist products can not be shipped in time, a drag, and so on, that pozible for such situations will be how to deal with it?

Chen: At present Pozible on the project according to the classification different, the success rate can reach the 56%~64%, is I know the high success rate in the public-chip platform, this also stems from our to the project supervision and the review. We will ask the fundraiser to upload ID and other documents to determine their identity. And, if the hardware category of the public-funded projects, we will ask the fundraiser to send the prototype, to ensure that the prototype can be committed to the fund-raising each of the functions, it is possible to on-line this project. If the most extreme situation, involving fund-raising fraud and other acts, we will be on behalf of the user to prosecute and other legal processes.

36 Krypton: What do you personally think of the slowdown in kicstarter funding growth?

Chen: I think any new concept will go through three stages of mania, Cooling-off period, and stability period. The attitude of some Western countries to the public has been gradually cooled by fanaticism, but China's market still has not reached the hottest extreme.

36 Krypton: Can you tell me more specifically about the future of China's smart hardware industry?

Chen: I think China is very competitive in the future hardware market. First of all, China has a hardware innovation atmosphere, which is not in Australia. Second, China's manufacturing industry is well-developed, but the development model of competing for market with cheap labor is being phased out, and smart hardware is a good opportunity for domestic manufacturing to transform.

36 Krypton: OK, I have one last question, do you have to use English to choose a Chinese project to finance on the Pozible platform? Or is it that Pozible will launch a site for the Chinese mainland?

Chen: We will not specifically launch the China Station, but China's IP login to our site, the function page will be replaced in Chinese, Chinese-language materials will be displayed in Chinese items. Therefore, the project from China needs to submit two publicity materials, of course, we will help to revise the English materials. In this way, users from China will see the introduction of the Chinese project, while other countries will see the introduction of English.

Pozible on the line yesterday the first hardware from China Gynno One, a sports tracking, sleep monitoring and other functions of the smart watch, on the line 30 seconds to reach the 10,000 yuan of the target, now has 380,000 yuan financing.

Frankly speaking, 30 seconds to raise 10,000 yuan such data, I believe that the pozible behind its contribution to the work. However, with Pozible to China's hardware projects, as well as early on in its platform on the line of hardware projects to promote efforts, I believe that will still attract a lot of outstanding Chinese public-funded projects. Pozible This entry to China will be the domestic hardware to raise the ecological impact? We wait and see