Absrtact: Visit a number of entrepreneurial teams and entrepreneurs in Shanghai, suddenly heard a word: It is said that in the field of mobile medicine, the future will be Pat's world. This is Alibaba, T is Tencent, but p? Looked up just to see peace in the Lujiazui building. Why Peace
Visit a number of entrepreneurial teams and entrepreneurs in Shanghai, suddenly heard a word: said, in the mobile medical field, the future will be Pat's world. This is Alibaba, T is Tencent, but p? Looked up just to see peace in the Lujiazui building.
Why is peace so good?
From the mature medical industry chain in the United States, the insurance industry is the last to buy single, but also the biggest advocates of the right to speak, they can determine the direction of pharmaceutical research, and even the price of medical services. Ping An insurance's medical department has been working with hospitals and institutions to maintain good relations of cooperation, holding relevant data.
In the volume of Peace Now, the number of users, brand credit is a vital weight. And in the early morning, a number of clinics, similar to general practitioners and high-end medical escorts, have been laid out online to achieve the linkage between on-line interrogation and offline treatment.
Also, it's a capital-driven game.
Of course, the most important thing is, what is peace doing?
Ping-an health butler online is a light interrogation + follow-up model, the platform will be settled into two types of doctors. The hospital panel of experts and love to ask the Doctor on the part-time Daniel very similar, free pricing, platform only to provide information, users can consult under the Doctor and Plus.
The Family doctors Group is a full-time general practitioner hired by Ping An to provide one-on-one counseling services to the users, who play the role of medical guidance, follow-up and health monitoring and management.
From the product function, it also includes information education, self-test, file management, community communication and other sections, and "Cloud Clinic" of the app is more similar.
However, compared to the online, peace seems to be more important is the linkage with the offline. The relevant person told me that the combination of products with the peace offline clinics will slowly spread next year, specifically the form of Community cooperation or convenience store type is still uncertain, but most likely a small number of clinics plus a large medical institutions combination.
Full-time Health Butler/physician is assigned to the clinic to help solve the problem of face diagnosis. In view of this, peace is very likely to help all kinds of "cloud clinic" practice landed first.
In terms of payment, the current plan is free of charge, except for hospital specialists ' registration and medical fees (hospital charge). It is estimated that initially the business will only be provided to the users of health insurance, and finally spread out, but the insurance users must be better than non-member services. Annual fees/premiums to support health care, this is the United States medical status and the previous spring rain doctor proposed the concept of the annual fee is very good agreement.
Such payment model also partly solves the problem that Medicare cannot be reimbursed for private medical institutions and some medicines, in other words, answering "mobile medical, who will pay", after all, the habit of paying customers for this has not been developed.
But the line to get through also not only peace can do, now clove Garden and the world's Putian department have their own offline clinics, around the doctor more practice launched online interrogation + offline clinics + Insurance Portfolio, many startups have the ability to layout.
It is expected that in the next year, there should be one or two such service chains to be built up, and then subdivided, for example, some supplies and clinics are rented by a third party, doctors may discuss with the hospital the cost of multiple practice, and in the rest time to the clinic and so on.
Return to peaceful products, is still in the public testing phase, not the final version, "Remind a glass of water every day" small bug also good when bad. The details of the strategy are expected to be officially revealed later this year.
In addition to the self-safety health Butler, Ping An venture also in the gradual distribution of industrial chain investment, has invested in the health sector, decoding DNA.