Causes of frequent fluctuations in the ranking of the whole station and the way to rescue

Summary: There are always a number of site rankings have changed, said Baidu to the medical industry to strike a crackdown, but after my time to observe the site's ranking changes in general found three reasons for the whole station ranking often fluctuations. First, analyze the advantages of this site:

Recently, there have been a number of site rankings have changed, are saying that Baidu's health care industry to strike a crackdown, but after my time to observe the site's ranking changes in general found three reasons for the whole station ranking often fluctuations.

First, analyze the advantages of this site:

1, domain whois query, more than a year of the site is also an old station, has its own weight.

2, the site belongs to the auction site, classified information outside the chain has a special release, the article belongs to the original, so the proportion accounted for 80%.

3, there is purchase outside the chain.

Below is an analysis of this site's deficiencies:

1, site links Analysis: This site links layout confusion, the overall structure of the site is not prominent, the article within the chain point to the page fixed (because it is the auction site, the network is responsible for updating, in order to better highlight the hospital technology, the internal chain is relatively said to be fixed point to several technical articles). Site domain name can find a lot of articles on the page of the column in the page, which highlighted the whole station's structural chaos.

In-site link keyword quantity ordering (can be viewed through Google Admin tool)

Ordering the number of links within the site

2, the site has not updated the law (even if your site is all original articles, if too no regular updates are also not subject to Baidu like)

3, the site outside the chain fluctuations are relatively large (here is only part of the chain record, daily collection of fluctuations in the chain is also very large, the difference of 200 or so)

If you have to say Baidu for the medical industry's web site increased the strength of the crackdown, I am not to disagree, although in February 11 a large update included a lot of reduction, but this is not reflected in the medical industry site, because many sites are included in the phenomenon of shrinkage, which can only explain that Baidu again adjusted. The above site is actually committed is the most current error, not because of Baidu adjustment and lead to ranking fluctuations.

This site also did not appear to optimize the phenomenon of site optimization, so the situation can be resolved from a few points, the first: the requirements of the network to complete the daily quantitative site updates. Second: The internal link building, encountered the relevant key words need to point to the column site (first to enhance the weight of the column page, to achieve the overall weight of the site structure has a level of sense). Third: Outside the chain construction team needs to ensure daily quantitative external chain release, do not release one day to rest. Four: the need for SEO-related personnel responsible for tracing text outside the chain of publication (published outside the chain description of the text to the majority of columns, so you can improve the number of links in the site ranking, to enhance the overall website keyword adhesion). This site right responsibility in, so do the most basic SEO methods can be.