Change of gift-giving mode in teachers ' Day visit gifts website

Source: Internet
Author: User
Keywords Teachers ' Day gift-giving party

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September 10, 2013 is the 29th Teacher's Day in our country, which means that since 1985, there have been 29 years of Teacher's Day every year. The most recent hot topic on the Internet is the 30th Teacher's Day. In order to inherit the excellent traditional culture, the government has decided to adjust the date of teachers ' day to the birthday of Confucius, the originator of our education; some people disagree that some people agree and others don't. Because today's teacher's Day gradually became the Festival of Fame and fortune trading. Well, although I personally like to be interested in these so-called news, I am always concerned, because I think these can help me think, but I believe that the friends who read this article do not necessarily like to see these.

Today to see our photo book production forums and shopping malls, found whether the flow or volume of these days are much higher than usual, and many of the topics of concern and today's teacher's day related to see the posts in which members are mostly related to today's teacher's day. And the author as a very sensitive to these data people, certainly will not give up, so combined with the Internet Information Simple analysis. Through the simple and quick analysis of time I come to the following conclusions that may not be too comprehensive or accurate.

First, as long as it is discussed by the festival, the festival before and after the gift of the search fever must be the top, so online shopping gifts is also the future trend. On the Baidu index data, "gift" The main keyword of the heat is less than 1000, and "Teachers ' day to send a gift good" this keyword search fever soared to 40000+. And through trend analysis, it can be found that the word has a search fever since August, the previous month's basic index is not included, the day before and after the festival to achieve the highest value, and today compared to the year before the previous years, a lot of search volume, and the trend is rising year by day. As the popularity of this holiday gift increases, it can also be explained to some extent that gift-related network concerns are also on the rise, so future online gift trading will gradually become a new trend.

  

Second, personalized gifts are getting more and more popular. From these days our own website visitors to see, personalized products as a holiday gift is an inevitable trend, because our site is to focus on the individual print exchange and purchase a platform. And in recent days, most of the visitors to the audience for their own want to give their favorite teacher a gift. What's more, we can learn from Baidu's data that creative gifts and personalized gift users ' attention is soaring in the wild. So the future of the gift market is likely to be gradually occupied by personalized gifts, so whether we are to do the sale of the gift site or focus on distribution of gift sites should be aware of this, early preparation to adapt to market changes. Instead of keeping up with the ready-made products, it is important to update the product quickly.

Third, social platforms, especially mobile social platforms, will be the marketing tool for gift sites. Before in the complete PC age, people received the most information out of the traditional paper media, on the web, it should be a news portal, and with the outbreak of various online social tools in recent years, people will receive more information from social tools, and with the explosive growth of mobile social devices such as micro-letters and microblogs. Of course, in addition to these, there are a number of vertical web sites and question and answer platform, but also as a social platform, because the above users are concerned about this area. Therefore, whether the use of these platforms and tools is a gift site can be in the future to achieve good sales performance of an important factor.

Above I simple analysis of several points, of course, there are more, so the above is not comprehensive or not accurate. I do this simple analysis is to hope that friends can pay attention to this topic, but also hope that we can communicate with each other to achieve the effect of common progress.

This article source: http://bbs.69diy.com/article-651-1.html (by 69DIY Photo Book Forum Original, respect original, reprint please specify the source!)

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