Changwei: Talking about the understanding of soft text promotion through learning

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Everyone good, for a long time did not write articles, really sorry, last said some "web site on the use of advertising profit" some humble opinion, this simple introduction of a means of promotion-soft text promotion.

When it comes to soft text promotion, we must say what is soft, soft wen is to promote the purpose of the sale of products to promote the role of the article. Therefore, the promotion of soft text is specifically through the text to promote the promotion of products a way. This type of promotion is characterized by low cost, wide spread and persistence, and easy to get started. It is also a means to assist SEM work, but also to create a brand, enhance visibility, but also improve sales. There are many other means can be used to assist the promotion of soft text. And the soft article classification has three kinds, we may target the profession, also may target the user, also may target the media.

Through the above introduction I think we should understand this way of promotion is around the soft text. How can you write a good soft article?

First of all, we should not take soft as an advertisement, just as a common article (I think most people will and I have a point), because we write the purpose of the article is to attract users, we must not let anyone think we are in the promotion of products, products and content to combine organically, this must be familiar with their own products, Understand its advantages and disadvantages, in order to achieve the purpose of selling products, if others look is advertising, that interest will be greatly reduced, and even look will not look at. So the readability of the article is very important, because it will win the goodwill of users, enhance the user's trust, and can guide the user's consumption behavior. Then we have to understand what our products can solve for the user what kind of problems or to meet the needs of users and psychological, do not aimlessly write.

And the title of the article determines whether our article will be users to browse the key factors, it is like the face of the article, a good title will make people have a strong desire to read, this will seize the user's some psychological characteristics. And the title of the keyword also to meet the user's search habits, so that the soft text of the exposure rate increased.

The composition of the article must be concise, it embodies the individual in doing things to consider the details of the problem, it can be said that we dress the collocation problem. If do not good will affect the user's reading experience, not to let editor audit and user reprint when the feel cumbersome, so basic will be pass away. Not to use Word software editing text, it will produce garbled.

In addition to add in the article with your own name of the phrase Oh! This can also determine the issue of copyright ownership, and the most important thing is to create a personal brand.

OK, speaking of this, writing is not very good, and we exchange, also hope that we have a lot of criticism ah.