Chao female out of the street-tidal current electric dealer yoho! The road of brand layout of goods

Born out of hip-hop, punk, graffiti and other manifestations of the street culture of their own personality, it seems that at the beginning of the birth of the young boys and the pursuit of cool wind of the mentality coincide. However, even to in the trend of editors are also not clear, from when began to highlight the charm of women's clothing with the neutral handsome baseball Cap, jump off the light of the sneaker ... Several different elements produced a chemical reaction, advocating handsome nature of the tide of female wind gradually from Japan, South Korea's east Gate, the streets of Hong Kong to the mainland.

Recently, the Hong Kong Cents Xu Ho Ying Liger selection shop original Brand Oh my God has been officially settled in Yohobuy, in line with the summer refreshing feeling of perspective, fringe elements in this season has been the perfect presentation. At the same time, into the early summer, http://www.aliyun.com/zixun/aggregation/24790.html "> Women's clothing brand stationed in the yoho! has begun to accelerate the progress of the goods, but in the mainland, especially in key cities, the trend of female growth, 20 % of women's clothing is still not enough to cover the new female consumers. As a result, with the C round of financing smoothly in place, yoho! goods in the continuous introduction of new brands to pull the rich, product depth, width and also focus on strengthening the proportion of male and female brand control.

Tidal power yoho! The birth of goods is based on yoho! New Media Group in 2005, the first mainland China magazine "yoho! Trend", and 2007 closely follow the situation on the line yoho.cn Interactive Exchange community. Such origins, as well as focus on the characteristics of the crowd, so that yoho! have special emphasis on the brand's tone. From 2012 onwards, Yoho! has been gradually established by the goods: International tide licensing, well-known tide licensing joint vice line, local original brand, overseas Chaozhou brand basic brand structure, recently in the women's entry and election money will still adhere to these several options.

Not only that, yoho! have goods for different stages of development and the size of the brand to take different depths of flexible cooperation mode: distribution, sales and joint ventures, so in the participation in the scale order yoho! also not only exclude brand operators in charge, It's about buying your hands together. To complete the selection according to the statistics of sales data and the following season trend of the pre-award.

Due to the unique temperament of women, even the men's style can be worn out in the girls with a unique style of ability, will be a certain person positioning into a certain style in this era may have been too absolute and monotonous. Yoho! has the goods will want to introduce uniform style of different clothing brands, to the Chao male and female consumers to create a collision and create a unique style of the rich choice.