"Google lets you get information about the world within one click. "--Google founder Sergey Sergey Brin and Larry Page can explain their new products to investors in a simple sentence, the popular microblog allows users to release the message limit is 140 words, how to use short words to promote product features?
For example, the MacBook air is simply the phrase "the world's Thinnest notebook computer" (thinnest notebook.). "If this is all you know about the new computer, it tells you a lot of information." What about the ipad? A revolutionary and fascinating device containing Apple's most advanced technology (Apple's most advanced Marvell in a magical and revolutionary device.). "I have to say, the people in the Apple marketing department are familiar with this." Every time Apple in the new product launch, it is a phrase for everyone to convey a framework of information, and the content of which is the user's own understanding and association to enrich.
If someone were to sell you a product or service, how many words would you bother to listen to? If you want to sell products or services to others. You'd better use a word to show him a big frame, with the user's ideas and your communication to improve the introduction of the product, depending on your description of the product conveyed by the message, you can use fewer and more appropriate words?
Microblogging marketing more and more people in the marketing community attention, but as a new marketing platform, how to use the platform, many people have different ideas. What I'm trying to say is not to give too much detail before the big picture, and a short, powerful message that conveys real good ideas and gives you more effort. This is the essence of microblogging marketing, but also the success of micro-blog marketing key.
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