Charles Zhang won third mobile internet ticket

Beijing January 8, the reporter from the "2013 Sohu World" marketing conference learned that Sohu will use the media platform to force mobile market, with dual-screen capture consumers. After micro-letter, micro-Bo became Tencent, Sina's mobile portal, http://www.aliyun.com/zixun/aggregation/5351.html "> Sohu Board Chairman and CEO Charles Zhang Sacrifice Sohu News client's magic weapon, Get a ticket in the mobile internet age.

Reporters noted that the Internet access to news users have three main ways: Sina Weibo, Tencent Micro-letter and NetEase News client. But the news attributes of Sina Weibo and Tencent, which emphasize social attributes, are not clear enough, and a lot of business and social information is clearly interfering with the experience of news audiences.

In fact, based on the client-side news platform, there is no clear road in the country. However, in mobile phone news app advertising mode, Sohu mobile phone terminal app set up in the Spring Festival, will read the crowd to expand to mobile Internet end, can affect those who are ready to go home for the new Year's crowd, do fine detailed advertising operations. The model has been recognized by advertisers, currently Gado has bought Sohu this spring festival theme.

Reporter Chen Zhangxi