Chei: Competition with electric dealers is to reduce gross profit margin

April 26, the first Red Star commercial brand release and the first commercial annual ceremony in the Great Hall of the Grand banquet hall opened curtain, Shanghai http://www.aliyun.com/zixun/aggregation/4062.html "> Red Star Mei Kai Dragon Enterprise Development Co., Ltd. founder, chairman of Mr. Chei in the press conference, announced that hongxing real estate into the commercial sector, Red Star business will use their own cost advantages and comprehensive reflect the advantages of gold reflux, to meet market challenges.

50%-80% cost subsidized marketing win market

In the press conference, Chei officially announced hongxing real estate into commercial real estate, the move marks a full expansion of the territory of Hongxing real estate business, causing the industry to pay close attention. Chei said the cost of the 50%~80% of the Aegean shopping centre was subsidized by the sale of property development, residential, retail, apartment, Soho, etc. Because of the cost advantage and the city comprehensive embodiment gold backflow advantage, and has the natural 5 kilometers radius passenger flow and the natural advertisement effect, the Aegean Sea will have the sufficient capital to invest in the marketing, the win war market.

Chei and Wang, Ma Yun Gamble One billion

Chei that the electrical business on the surface to save the cost of fixed assets, but the virtual channel has the flow cost, advertising costs, brand cost and platform cost, such as 4 of the cost of pressure, and shopping malls are entities, with natural passenger flow, scene display, advertising effects and leisure experience 4 major advantages. In the press conference, Chei and Wang, Ma Yun played a wager, 10 years later if the sole electric dealer in the high-end retail market share of more than 15%, he is willing to lose Wang and Ma 100 million.

300 mall will be built in 2020

Chei said that by 2020 the entire Red Star United States Kai Lung system to enter the world's top 500, to build the world of Chinese business brand, of which the Home shopping center to reach 200, department stores to reach 100. For the next 8 years, hongxing Real estate will accelerate the pace of investment in commercial real estate, the Beijing-Tianjin-Tanggu, Yangtze River Delta, southwest, northeast as the 4 strategic areas, in the one or two-line city of the "Aegean" layout, and strive to build in 2020 nationwide 100 Aegean shopping malls, for urban residents to bring a new trend of elegant experience