Chen: It is very unreliable to analyze successful enterprises to start a business

Sina Global Senior vice president, Sina editor-in-chief Chen June 16, 2006 Beijing Polytechnic University held "dialogue with Entrepreneurs" forum, Sina Global Senior vice president, Sina Editor-in-Chief Chen delivered a speech. The following is a written speech: Good afternoon!　　I am very pleased to accept the invitation of Beijing Polytechnic University to participate in the "dialogue with Entrepreneurs" forum, with fellow students, entrepreneurs and peers to share the hot topic of entrepreneurship.　　Since last year, the Internet industry ushered in the second wave of entrepreneurial heat, in China it is far more than the first wave, the competition is very fierce, so I personally, on behalf of the presence has started and will join the entrepreneurial team of peers, express my personal admiration and respect, because China needs you these entrepreneurs, not just migrant workers. Entrepreneurship needs courage, wisdom, and perseverance of the spirit of struggle, but also the entire Internet industry and the great environment have a more sensitive insight.　　Below, I would like to combine Sina more than 10 years of development experience and my own feelings on this industry, to the entrepreneur the following suggestions. 1, the Internet company with what platform or products to meet the needs of netizens, this should be the starting point for entrepreneurship, now many people talk about the concept, in fact, it is not important, or very very unimportant.　　Sina's blog business is well aware that netizens have this demand to launch, not to cater to the concept of Web2.0. 2, a lot of people are accustomed to the ex-post judgment method, for example, some successful company report to do analysis, I think this is very unreliable thinking. We must through objective, scientific, in-depth research to find netizens, what is the real needs of netizens.　　Research has a voice, entrepreneurs need passion and courage in the early days, but the real act must be rational, calm. 3, what kind of products and services do Chinese Internet users need? Over the past more than 10 years, the rapid development of the Internet in China has created many successful enterprises, there are many immature places, this is the opportunity.　　I think we should really pay attention to the following two development trends, broadband Internet and mobile internet, Sina has been in these two directions to explore. There is a saying in China called "Ebb Tide". We do not deny that the current entrepreneurial boom contains bubbles, but we cannot afford to give up the opportunity for gold because of the sand. I hope that all of you will be able to use the momentum of China's internet to flourish, in this "ebb Tide" environment to create their own inheritance, but also wish this "dialogue with Entrepreneurs" forum successfully held. Thank you!