Chen: This year's internet drama will be more stressful than last year

Source: Internet
Author: User
Keywords Chen
Tags .net abstract active users business company company chairman digital digital business

Abstract: Tencent has occupied the sea, and Renren has occupied part of the land. There will be fewer opportunities on the Internet, but after all, the bigger the company, the stronger the strength, the more opportunities you can see and seize. Chairman and CEO of Chen (Weibo

Tencent occupied the sea, and Renren occupied part of the land. There will be fewer opportunities on the Internet, but after all, the bigger the company, the stronger the strength, the more opportunities you can see and seize.

Chairman and CEO of Chen (Weibo) (Tencent technology map)

A few months ago just through the IPO to get the stage of success, will soon put into the new campaign mobile internet, let Chen a bit upset: not how to live a good life, but also to enter the next war.

A year ago his judgment was that the PC Internet ecosystem is layered around the world, making hardware, making chips, doing operating systems, and doing internet services.

But in the mobile internet, big companies are doing vertical integration: apps, terminals, and operating systems. The opportunity space for Chinese internet companies is getting narrower, as the trader of the mainstream SNS website of China, Chen is worried about this, how rushes out a way of the road is the thorny problem that 2012 faces.

Chen a boat is not the most fortunate entrepreneurs in the Internet, in the struggle for more than 10 years after he finally led the company listing, for the company's follow-up development to establish a relatively stable cornerstone. Early entrepreneurial when the lack of money to eat a big loss, Chen has been very careful to keep the company's funds abundant. After 2008 of large sums of money, money was cautious, with almost a billion of dollars in cash reserves after the listing.

"We are the frog in the warm water, the most clear temperature geometry." There is another saying is that the frog in the milk will soon drown, the general frog will not move to die, a frog is still in the row, and then the milk into cheese, the frog jumped out. Chen a boat from analogy to the frog in milk, he felt that the key lies in the competition which frog is the most frequent, flippers most deft.

"Time is our friend." Our company's history is relatively long, other skills do not have the ability to endure loneliness is very strong. The ability to seize opportunities has been proven several times. The internet is very lonely, so we must work hard. "Chen said.

Digital Business era: QQ is also a very large social platform, its own social properties are strong, Tencent set up a friend last year, the end of the acquisition of happy Net, Tencent is also doing an open platform, Tencent in the social aspects of the tentacles everywhere. Renren and Tencent, the two corporate social properties are very strong, how do you see the competition between you?

Chen: It can be said that Tencent occupied the sea, we occupy part of the land, everyone according to their own advantages, he developed the navy, we develop Air Force and army, who want to compete with the site is not easy, Tencent is "Penguin" well, it occupies the sea, "people" is the ground station.

Digital business Age: Penguins are Pisces.

Chen: But the penguin's foot short walk is not fast, after all, not ostrich.

Digital Business Age: Is it possible for Tencent to add points to the social sphere? How do you feel about the takeover?

Chen: I tell you the truth, this thing in my heart has not caused any waves, not at all. There are some things in the industry, I will think carefully. This, I heard, no reaction, I still do.

Digital Business era: What can cause your waves?

Chen: This is not easy to say. I hope that the next year or two do not have this kind of waves, the calm is good.

Digital Business Age: Are you worried about Twitter?

Chen: First I think the two are different things, anything grow to a certain degree, it is not too easy to grow so fast, can not be unlimited, including micro-blog. Everyone's net is not so fast, but we are always in the long. At present, Renren has more than 137 million active users, the number of active users from the beginning of more than 20 million, up to now 37 million. I think this is more healthy.

We do not pay attention to other companies how to do, only concerned about our real-name SNS this mu three-acre. We believe that this land will grow larger and bigger, and that this is the trend of the future. Renren, for example, now has nearly 1 million location-based location information, but it's hard to run on Weibo because celebrities are reluctant to expose their addresses.

Digital Business era: Renren continues to develop, what opportunities can be caught?

Chen: You can think of me as the frog that fell in the bucket of milk, but I still scratched my flippers when I didn't see the chance. Occasionally a straw was thrown over the sky, and my tongue would stretch out to hold it. But even without straws, we would be very diligent in the row, in case the milk is made into cheese, I can jump out later.

Our DNA has not changed, and, as before, it is a little bit stronger that the money at hand is enough to keep us on the go, the constant supply of energy, the more time we spend, the more chance we have of falling straws or pies. I'm calling the current situation a deadlock, and I don't know if there's a big chance of dropping straw or pies on the Internet, I tend to think that this kind of big opportunity will be fewer and less, but it is worth playing fewer cards, but after all, a company is bigger, strong enough, capable enough, can see, can seize the opportunity will be more,

We are more than ten years old internet companies, is the establishment of more than five years old company only to do social e-commerce this matter. Our glutinous rice net is doing well, indicating that we have the ability to seize new opportunities. Once we have made up our minds to jump in, more than other frogs flutter.

Digital Business Age: How do you view the changes in user habits after the rise of mobile internet?

Chen: We see that once a user becomes a "amphibian" using both the PC and the mobile end, it will log in more mobile phones.

Digital Business era: in the mobile internet era, where is our greatest challenge?

Chen: In the short term we have to endure loneliness because it's very difficult to make money on the wireless internet, which means that when our users move from a PC to a mobile-focused platform, the user's economic value is reduced in the short term, but you have to bear the pressure. Mobile Internet real players are mainly Google Apple and other world-wide internet predators, others are foil, including the domestic large internet companies. I had this idea a year ago. But we know early also useless, very helpless.

Digital Business Age: Operating costs have increased, but advertisers have not increased.

Chen: Yes, it's hard to make money, which is the problem for all the companies that are investing heavily in the wireless internet, especially the companies that are now making a lot of money on the PC Internet.

Digital Business era: 2012 is the number of companies on the mobile internet card years.

Chen: I believe that in 2012 China's internet will rise to the largest ever wave of investment in the mobile internet. This wave is not a wave of investment based on emerging companies and venture capital, but rather a big company that has been doing well on the PC Internet, which has increased its investment within the company.

Digital Business era: This has become the general trend, this competition compared to the past will be different?

Chen: The result of this trend is that this year's internet drama will be more stressful than last year, and there may be a lot of brutal and dramatic events.

Digital Business era: Mobile internet to make money slowly, will there be some large companies can not put this baggage, let go of the profit statement on the beautiful data, it is difficult to fully emotional input?

Chen: They're even more hopeless. Investment is not necessarily able to, do not vote certainly not; Mobile internet is a condition that makes many companies uncomfortable. For example, we have not had a good day yet, we are involved in the next war. The so-called people in rivers and lakes, involuntarily.

Digital Business era: will everyone put down their burdens and put in a new war?

Chen: I must. We have no baggage now, small and fast. There must be a foothold in such a big market. SNS is a good thing, with the best Internet product DNA that has emerged in the last seven or eight years. We have this seed in our hands, and if we do a good job, let the seed grow up and we'll have a big one. In case we don't get on well with each other, I also think that other people are no better. Barefoot is not afraid of shoes, anyway, we have no good days, continue to fight, we are accustomed to.

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