Chen Xiangdong Talk about leaving: The leader of the narrow-minded subordinates warn't a big deal

Remember: Whoever--including Mr Yu--who is obsessed with power, is ruining his future. I do no problem, but I want to be able to engage in strategic design, decision layout January 13, the new Oriental Education Technology Group announced the CEO Chen Xiangdong left, this is the 2014 education industry's first blockbuster news. Chen Xiangdong The first time to accept the exclusive interview, from his point of view of "leaving the inside." December 2012 and March 2013, I went to Harvard Business School to learn two leadership lessons. One is Harvard's very classic "sincere leadership" project, the professor named Bill George, who used to be the chairman of a pharmaceutical company, spent 10 years on the company's revenue from $1 billion trillion in 60 billion dollars, and then didn't do it, because he thought there was something else and value (more worth pursuing than work). He asked us: Suppose you have 50 million dollars, you will also choose the current job? There are 86 people in our class, all of them are big enterprises, and I didn't think that more than 80% of people raised their hands and said they would not choose their current job. I didn't raise my hand. But after going back, it's hard to calm down. I think a lot about the elite who say they want to leave the company they are currently serving to make a new choice. New Oriental is now at the best of times, I worked in it for so many years, emotional depth, beyond the ordinary people imagine. 2003 Vice president of the group to do now, I basically did not take a vacation, sometimes 11 but also, the year Eve are in sympathy with the students, then Beijing has accommodation department, we a group of people to students singing, dancing, home to the elderly children are asleep. Over the years, I never stopped to accompany my family. My son is seven years old this year, last Christmas, I took 6 days off, take him to Disneyland ride a roller coaster. The first time he sat with his eyes closed, he was afraid. I told him: "We sit together for a second time, you are too scared, and find a way to sit there is nothing to fear, this time your hands can be stretched up, you can scream." After sitting, he said: "Dad, this is great!" The child's strength, self-confidence many times originates from the parents, if in the child growth key time ignores him, can cause irreparable regret. Continue to be the CEO of New Oriental, I can not have my own time. I hope to find a new way of life that will make my family and work more balanced. I talked to Miss Yu last June. My colleague asked me why (I left) and I said I was reviewing my leadership. In New Oriental, I do the executive level work. But I am particularly hopeful that I can engage in strategic design and decision-making. So the heart will tangle, conflict. In promoting change, Miss Yu is certainly the best. I am in the middle of the implementation is not a problem, but I think, can there be another way to make their own life more valuable? Now, the new Oriental has emerged from the muddy water shocks, the operational benefits of a sharp rise, the 20 anniversary has just been spent, is the best time. My departure at this time has little impact on the company. Otherwise, I could have gone a little earlier. To the gossip about my resignation, what power, conspiracy,Gang, I scoff. You think, I 2003 years to do vice president, then do CEO, if I want to self-serving, to layout, definitely not today's appearance, but that is not Chen Xiangdong. Be a leader, the head, the heart to justice, this is the corporate culture. What is Enterprise culture? is five words: the leader culture. The leader is narrow-minded, the following people warn't also big, not a family not into a house. Old Yu will think so, I sit in this position, values and he must be consistent. Some people say that I do not directly docking schools, the mobilization of school resources have difficulties. I have been in charge of the school, and then the people who have changed the school two times, respectively, are Cha Yunlong and Zhou Chengang, we have been working together for more than 10 years of good friends, good relationship, beyond (others) Imagine, I want to do something to say to them. We discussed the appointment of the important headmaster of New Oriental. It's all speculation outside. Second, now the new Oriental Senior President, the old president of the year I have been directly, the communication is more direct. Third, the CEO to send a message, (below) do not carry out the words, he still mixed, this is possible? It is said that the new Oriental insiders told the media that I was promoted to the CEO is "upstairs", I think this is a politicized interpretation. I used to just school, when the Executive Director, the group of the Chiefs of the department report to me. New Oriental senior management cadres, including principals and very important post cadres, such as more than 100 million of the boss has 140. 1 people can not tube 140 people, can only decompose, directly to me reported 20 people. I think it is doubtful whether the term "upstairs" is an insider's story. But smoke, at least, suggests that we can do better in cultural construction. It is also reported that during my tenure as CEO, many of the principals ' turnover rate reached 70%, and my power was elevated. I don't know how to get this data, this is stupid, there is no relationship (with my resignation). Remember: Whoever, including Mr Yu, is obsessed with power, is actually ruining his future, which is the rule. You see Miss Yu's email is very clear, he really did not need to write this to describe our relationship. As for me, I'm going to feel uncomfortable and I'm going to leave in a very extreme way. Miss Yu and I have known each other for a long time, we spend a lot of hours together, we have a meeting all day and we know each other too well. So he said he understood, not as many people think. He must have wanted me to stay deep in his heart. I am also very tangled, but I want to talk to him, from a business development law, everyone is to leave, but when to leave. Last June I talked to Old Yu, I want to quit, so some places can not go I try not to go. So many people feel that old Yu seems to be returning last year. In fact, he hoped that my 20 anniversary can be spent together, I also hope to witness 20 years of glory. I have been a CEO for three years without regrets, the reason is very simple: we as a team, at that point to do the best state, so there is no regret. NewThe Eastern 2013 fiscal year in the second quarter of the loss of 15.8 million U.S. dollars, we all question, is not the CEO problem? In fact, the outside world does not know, a lot of things need time to speak clearly. At that point, you will find that almost all Chinese educational institutions are in a state of expansion, including learning and thinking, Giants, Longwen, and everyone is expanding. After the madness, some enterprises fell, the market slowly began to return (rational). The loss of 15.8 million dollars, realistically speaking, of which 10 million dollars is to deal with the muddy water incident related costs. In addition, the new Oriental was doing the second layout in history. That quarter originally earned little money, new Oriental the most profitable time is summer and winter vacation. Over the years, the education market has been hotter than ever: a lot of investment, more smart people entering the market, including it. This competition intensifies, who has a high level of operation, who can be more close to the needs of users and pain points, who can focus on rapid iterations, who will be able to win. The winners will be two kinds of education companies: a company that is doing a good job online, supplemented by the line, and the second company is the ultimate in the line, the line is a meeting. For the new Oriental, we advocate the new Oriental school and the new Oriental online to do, of course, the line of the part we will strive to achieve the ultimate, the intermediary brand needs to reposition. At present the new Oriental line in the entire new oriental revenue accounted for less than 2%. For the past 20 years, the new Oriental has been changing. 20 years ago, the new Oriental only English training, now English outside the whole family is also doing, including books, counseling. 20 years ago, the new Oriental only large class teaching, now elite classes, personality classes have. Just suddenly to the 20 anniversary of this node, plus online education, mobile interconnection by everyone hot, some foreign online education institutions are entering the Chinese market, there are some Web sites in the country, in this context, Mr. Yu said, "Rather die on the road of reform, also do not die in the original gene" this sentence, was magnified. I think Old Yu as an entrepreneur, an industry leader, to have the courage to change, in a new starting point of change, this is normal. Then we criticized him and said that it was not particularly appropriate. Because the new Oriental whole face is very good, provides the service, the product, the operation all is very good, but the better state, the more needs to worry. No problem, but the media read that there are many problems in the new Oriental, not reform will soon die. Even if there is a real problem in new Oriental, it will take a long time, because after all, it trains millions of students every year. Today, people talk about online education, open education, free resources, but often overlooked: now most of the family is only one child, the only child born of the situation is emotional loneliness. The best way to solve their emotional loneliness and make them grow well is to take care of face-to-face class teaching and one-on-one teaching. 70%, 80% of our students are from primary and secondary schools, which means that 70% or 80% of the business future still has a huge space for development. So, don't call the wolf when you talk about Internet education. Really lost all of my strengths., it's finished. Just said that do hundred years enterprise must have the culture. 30000 of people's companies are moving in one direction, and culture is too important. Many management cadres in New Oriental are running to the age of 40, hoping to have a new career and a sense of achievement. In the process of self change, Miss Yu should give full consideration to how to build the structure and brand, how to design the strategy, how to motivate, distribute and share.