Cheng: SEO target keywords and long tail keyword detailed explanation (ii)

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Before I wrote an "SEO optimization" target keywords and long tail keyword explanation (a) before the content is mainly in the target keyword this piece, on the target keyword introduction, characteristics, how to find, the role has done a detailed analysis, then we look at the long tail keyword.

By convention, we first have a conceptual understanding of long tail keywords.

Non-target keywords on the site but also can bring the search flow of keywords, called long tail keywords. Long tail keywords are relatively long, often 2-3 words, or even phrases, exist in the content page, in addition to the title of the content page, but also in the content. The search volume is very small and unstable. Long tail keyword to bring customers, conversion to the site product customer's probability is much higher than the target keyword. There are a large number of long tail keywords of large and medium-sized Web sites, its total flow is very large. Long tail keyword Basic attributes are: can be extensible, targeted strong, wide range.

Long Tail keyword features:

1: Words are relatively long, generally by more than 2 words or phrases;

2: High precision, targeted, high customer conversion rate;

3: Search volume compared to the target keyword is much smaller;

4: Words can be extended, the scope is also relatively wide.

Long Tail keywords Examples:

For example, a company is dedicated to other companies to do Network marketing promotion, then the target keyword "network promotion" can be extended "Beijing network Promotion" "Beijing Network promotion Company" "Beijing Network promotion company which good" related to expand the key words "network promotion price" "The Beijing website promotion wants how much money" the peripheral product extension word " Beijing Blog Promotion "Forum promotion" "QQ Promotion" "EDM mail Promotion" and so on

Long Tail keyword search:

(1) through the website goal keyword to conceive and the website business directly related each kind of long tail keyword.

(2) Find the target keyword and long tail keyword by looking for the competitor. (The usual method can use Baidu to click "Setting", then contain all the following keywords: fill in the target keyword, time column fills in the last day, can understand the competitor to publish the keyword information every day, can also use the Google Express News tool to track the competitor to release the information every day)

(3) Search engines and Drop-down lists to determine the long tail of keywords.

Long Tail keyword function:

A clear and comprehensive analysis of all the industry's long tail keyword not only for you to engage in SEO, but also for the promotion of the network has a very important significance.

1 SEO aspects

Through the analysis of the long tail keyword, we can see that it's high precision, targeted, high customer conversion rate for an enterprise is how important, then our company's website in the SEO aspect is not just to their own analysis of the target keywords to optimize, But should make own website as far as possible also satisfies all long tail keyword optimization, if can do this piece, then soon, you will discover, the website very large batch of traffic originates from the long tail keyword. Tips: This article is the network marketing _ Road remote original, want to learn more about Network Marketing experience knowledge Please search "Network Marketing promotion Road Remote" reprint, please keep this copyright information.

2 Network Promotion

Just said, long tail keyword seo aspect of the role is to make their website to meet the long tail keyword SEO optimization, then we are in the network promotion, by virtue of the industry in the long tail keyword collection, We can in this piece through a series of promotional means to occupy the corresponding long tail keyword in the search engine a lot of rankings.

When a customer searches through your industry's long tail keyword, such as "Beijing to Shanghai train tickets", the emergence of information and ranking your company's website page and the promotion of information to occupy a number of rankings, and including Baidu know such word-of-mouth promotion and other soft text promotion information, then users will choose your company?

Well, for the long tail of the detailed introduction of the keywords I wrote here, specifically there is no understanding of the place can be alone on the QQ to ask me. Because this is a long tail keyword to do an analysis and detailed introduction, so how to use the long tail keyword SEO and network promotion Here I do not do a detailed introduction, have the opportunity I will write a separate article for detailed analysis.

Reprint please indicate the original author information: Chenglu Remote, blog: http://blog.sina.com.cn/chengluyao1, network Marketing promotion work enthusiasts!

qq:252775713, welcome everyone to communicate with me to learn network marketing skills!