China Advertising Alliance Super detailed money-making tutorial

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Chapter I, Basic knowledge

First, the Domestic Advertising alliance entry points and details:

1, first you have to have a website, because many alliances are to audit the site first, followed by the type of your site determines whether you can successfully apply for advertising. Most good alliances require that they must be their own site, and some will require you to add code to the site for verification, and the ad must be placed on the website where you apply for the ad, which is not valid for other stations. However, some alliances or advertisers do not require that advertising code can be put to any website;

2, the general advertisers have advertising cost budget and advertising time period, such as an ad you will find that only promoted less than one months or less time to stop, that means that the main advertising money ran out or feel bad effect stopped advertising. You'll have to find another trail, so since Google began to read the magic Spell, you have to be careful about the items on the Internet that are packaged for the National Union.

Occasionally I will meet someone to ask me is not a liar, then I feel very puzzled, I never collect money, two I do not want you return, three free answer questions, there is nothing to cheat. Later, I learned that these people spend money to buy those so-called projects have been cheated, then he thinks that all do this net earn training is a liar, so also please pay attention to themselves, do not understand the forum post inquiries or send me a message message, I do not want to see a novice suffered loss of confidence, resulting in a distorted understanding of the entire network;

3, the domestic advertising federation is generally the use of renminbi weekly or monthly knot, the payment method generally through the bank transfer. Daily pay is generally to do SP mobile phone business Advertising Alliance. Pay attention to the payment will be deducted by the state of individual income tax, or to be wronged others said that the pay will be laughable.

4, for the current popular domestic advertising league love Deduction (denied that you part of the promotion of the results do not calculate the money), I understand this: first of all, because most of the webmaster promotion is the use of cheating or induced by the way, will cause a lot of abnormal data, then advertisers will not return this part of the certification results. Second, there are some alliances that are not quite formal, and there are serious deceptive practices. This should be a formal alliance to do, I would like to cite the current more reliable advertising alliance;

5, in addition to individual circumstances of the bad foreign union few K, is generally a protest commission or freeze account as punishment.

Second, the network advertising billing methods commonly used terminology:

The terminology to be understood: cpa&cpl, CPC, CPM, CPS, and more, see Forum's "Network advertising pricing model common terminology"

1, CPA (cost-per-action): The cost of each action, that is, according to each visitor to the network advertising action taken by the pricing model. There is a specific definition of user action, including the formation of a transaction, the acquisition of a registered user, or a click on an online ad.

CPL (cost for each lead): Pay Commission on registration.

Note: CPA and CPL can be regarded as the same type of model, whose representative is the famous Asian Friends Alliance and Google AdSense Firefox promotion and other products. They are calculated on a per-registration basis or each download one to calculate the Commission;

2. CPC (Cost-per-click): Cost per click. Charge according to the number of times the ad was clicked. such as keyword advertising generally adopt this pricing model.

Note: Its representative is Google AdSense Tofu block ads, Baidu theme promotion, Yahoo Union, Sogou Alliance.

3, CPM (costing per thousand impressions): The cost of each thousand show. Each display 1000 times the cost of the advertising bar. CPM is one of the most popular online advertising pricing models.

Note: This type of model in the domestic alliance appears to be the highest probability, many alliances have CPM ads, large flow of stations will generally add such ads.

4, CPS (cost of per Sale): Marketing effect refers to the percentage of sales.

Note: In the future, the biggest trend of network advertising development, advertisers favorite way of advertising, according to sales commission, advertisers will not worry about any cheating, malicious and ineffective advertising behavior. is also the normal development stationmaster should study diligently the direction, such advertisers almost never will end his advertisement. In addition, SP mobile phone business can be understood as a CPS advertising form.

Iii. preparatory work

1, space and domain name, why I do not say good site, because some alliances if you want to apply to a specific ad, the type of site is very sophisticated, as to what type of site requirements in the application will be prompted. Therefore, it is best to have more than one space and domain name, according to the requirements of the Web site template changes, so that can be targeted to a good advertisement, especially the CPA, CPL type of advertising is still prominent;

2, the Construction Bank, ICBC and China Merchants Bank card each of the three cards, advertising Federation of the payment method is generally in these three kinds of bank cards. In addition, it is best to have a Alipay account number (www.alipay.com), there are individual alliances using Alipay payment;

3, prepare a mobile phone, because some of the alliance need to send a text call to confirm your information. In addition, the identity card scanned on the computer to save a piece, and some of the alliance is required to pass the identification card scanning parts verified.

The basic thing I have told you is the most complete and full preparation, as long as all is ready to easily meet any alliance requirements.

Chapter II CPC and CPM

General practice of CPC advertising

CPC is based on the cost per click, did Google Adsense ads should be very clear this model, generally speaking, the CPC click advertising costs far less than Google AdSense, so if you want to make a proposal in the CPC ads in-depth study of Google AdSense, because there are traffic words used to do Google AdSense or other types of advertising revenue higher.

Of course some friends say they lost confidence in Google AdSense or apply to the account, want to try the domestic click Ads do. If this is the case, it is recommended that the CPC is to do the image advertising, and this kind of picture ads if the kind of very tempting, let people see the impulse of a share click. Put the ads on your site can be a significant location, generally 100 people come in there will be 80 people to see the point. If your advertising selection and placement is good, a daily 3000IP about the flow of the site, press 40 yuan/1000ip Click, one day income to 50 yuan or can be.

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CPM one is embedded in the Web site ads, the other is the window ads. They are calculated by advertising 1000 times per display. Now IE browser and some software firewalls have bulletproof window function, pop-up ads have a certain probability, so generally do CPM to take a little crazy. I believe you must have met to enter a website has closed also closed window, that is the case. First of all, if possible, add all the window code you can do, and then join the flow Exchange Union, plus everything you can add. Then use the Forum Network Rich section to do the flow of the way to do it!

Some friends ask if you can buy traffic to do, here I only say if you buy traffic must and the other side to confirm the source of traffic, it is best to let him show you the source of traffic, because a lot of fake traffic is selling brush will not be useful. and sell traffic to talk about a good price, and then you can do the experiment. If you make more money than you buy traffic, you will succeed.

Iii. Alternative approaches

The alternative approach I'm referring to here is the irregular means, including cheating. Don't get me wrong, I won't teach you how to do it, nor do I study how to do it. Tell you that deception does not mean to teach you to cheat, but to cheat. In order to avoid someone on the Internet to pack some superficial cheating tricks of your money, these methods can easily be found in the alliance, and finally you can only discreetly.

To believe that the real hackers cheat master, is not free to open their own meal skills, their technology for more "money" way of the field, one more person know will be more than one competitor. So they are not stupid enough to sell so little money to teach you to advertise the alliance, do not do confused lamb was arbitrarily slaughtered.

CPC and CPM advertising generally cheat method is to use the Click Brush flow cheat software operations, such as wood software, caca and so on, the other is the use of viruses and Trojan programs to operate.

The above is the general practice of CPC and CPM advertising, and there is no very special skill. If your site traffic is good, plus some CPC or CPM ads can add some revenue for you. Here recommended Yee run Advertising Alliance, which has rich products, reasonable price, high window rate, the Federation of formal and good faith.

Chapter III CPA and CPL articles

CPA and CPL can be said to be basically the same advertising billing methods, they are in accordance with the user to complete an operation after the calculation of costs. For example, a software download installation, a website member registration, a company survey or a product trial. General CPA and CPL Advertising products will not allow users to pay the operation, and the Commission is higher, generally ranging from a few cents to a few yuan. I've seen it in the domestic advertising league. The top one is the 30-Yuan credit card survey, which is a very abundant ad commission.

General normal thinking and practice that is in the site plus advertising code, interested users click on the ad completed operation counted into a result. This certification rate is very high, but the registration rate will be very low. Because the users of the site browsing the chance to click Ads is not high, plus he must be interested in the advertising products to register as required, that is very few.

Therefore, in order to facilitate the promotion of the practice, causing users to pay attention to, improve the registration rate, we need to do a separate promotional page for the advertising products. Here I propose to do the CPA and CPL two concepts: the leading method and the induction method, the core idea of these two methods is for the flow of "digestion", that is, how to fully convert the flow into revenue. We remember that the so-called flow of its fundamental is to browse your site a live person, when a CPA and CPL products as long as in accordance with these two ideas starting everything is not difficult.

The promotion of the dominant law

What is the dominant law? That is, to direct a specific flow of traffic to your product page, to convert this particular group of people into the experience of its associated advertising product, thereby generating commissions. At this time through your flow of the guide and product page of the strong publicity, you can let the people who browse the advertising page according to the process of registration, download or survey operations.

The key point of this approach is to target a particular flow, a person who reports a specific purpose, and then to the product associated with its purpose. The advantage of the leading method is the high authentication rate of the advertisement achievement, the disadvantage is that the product has certain limitation for the particularity of the flow, it can be said that the different flow of the product has certain limitation.

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For example: A certain shopping website member registers the advertisement, its authentication method namely is in this website registers the member to record an effective promotion achievement. So the general idea of departure is this:

1, first for the product to make a more beautiful page, material can be directly to the site interception. Then add your advertising code, as long as you do not violate the requirements of advertisers or alliances, remember to add a little exaggeration on the promotion page to Polish, which is the most effective way to improve the registration rate. As for how to exaggerate, you can see some of the real business promotion methods, such as registration to send cash, registration gifts or have the opportunity to receive a free product.

2, then to those and shopping forums, women's topic forum (Women have the nature of shopping ^_^), commodity trading forums, etc., targeted for posting. SEO technology can be good for shopping keywords to optimize the flow of traffic to your promotion page.

3, or do not do SEO to buy search engine keyword advertising can also be, at this time the operation will be a knowledge. Refer to Google cash a book (forum download Address), which is written by foreigners for its foreign advertising alliance in search engines to buy keyword advertising methods, can draw on its ideas to the domestic advertising alliance.

The above is to select products after targeted production flow injection, and vice versa, if you have a directional flow of traffic directly to the flow of people related to the product can be.

Ii. the promotion of inducing method

What is the inducement method? As the name suggests, it is tempting to connect two unrelated events to entice users to complete the actions you specify, thereby obtaining an ad commission. Experienced friend said here should think of those who use the form of mm chat, Q-coins, to guide users to complete a software download or a website registration practices. At this time to complete the site registration or software download users are not interested in their products, but for another purpose, which is the beauty, money, Q-coins or to meet their needs. Many domestic webmaster are using such methods to do the promotion.

The key point of inducement is that "bait" is to satisfy people's certain desires, which can be said to be a certain kind of human being. Concrete I do not say what is, we see here should understand. The advantages of induction can be said to be true, as long as you are willing to not be associated with the flow and products, any characteristics of the flow is applicable, and the registration rate is high. The downside is that the authentication rate is low, and there are not many advertisers and federations that allow this type of operation unless you make them invisible.

The specific way of doing things here do not do a detailed example, you can see the forum's first issue of the Firefox promotional method, the answer to send Q coins, the intersection of the law of these articles. From The Advertiser's point of view, they want to be interested in their products or services before the registration download survey and other operations, rather than for other purposes forced, reluctantly to register, because this will not bring them any benefits. Then it will appear that your registration data is complete normally, but will be canceled because there is no active user, advertiser or alliance to cancel the cooperation with you in the ad.

In order to be able to engage in online advertising for a long time to make money, I do not object to the law of inducement but I do not agree with this method as the only means of promotion.

Iii. CPA and CPL Special practices

Similarly, I also cite some special practices here, some of which belong to the grey area. Only a small part of The Advertiser or Alliance explicitly recognizes that if you want to operate don't overdo it. Because the same will appear your registration data completes normally, but will because does not have the active user, The Advertiser or the alliance cancels with your advertisement cooperation.

1, the formation of a number of QQ groups, through the return of cash or Q-coins in the form of group members to register, this is the use of the value of return items and advertising fees to earn a commission. Can be understood as a derivative of the inducement method.

2, there is a technology directly to do a point back to the site, through the delivery of goods to cash and other means of large-scale operation. This is the advanced scale of the induction method, but some advertisers do not object. You can use it as long as there is no explicit restriction in the promotion policy.

3, the use of Granville Passenger Network registration, at this time the use of the network can be regarded as a large points back point site. By publishing a registration task, you can use the advantages of its website's traffic to achieve the purpose of registering the user. Do not know that you have noticed Golden Forum of the investment version of a few posts to browse the number of particularly high? At the outset, I was using this method to operate, spend 50 yuan or even lower prices can get hundreds of thousand yuan of return.

Demo: Add me for good friend that is 5 yuan, test speed is 10 yuan reward!

4, the use of broiler (controlled remote computer) or VPN (virtual private network) to complete the operation. This is entirely a form of cheating, not the dominant law and the law of inducement. This method is to control other people's computers or through virtual IP registration, download and other operations.

The way of cheating is not allowed by all federations, if found, will be refused commission, serious circumstances will be sealed. The same: Telling you that deception does not mean teaching you to cheat, but cheating. Lest someone wrap those superficial cheating tricks around your money, these methods can be easily traced, and you can only discreetly.

Fourth Chapter CPS

CPS (cost for the per Sale) the way in which the charges are charged by sales, that is, the user must buy the product before giving a commission, and no display, click, or registration will be counted. This is the biggest trend in online advertising, and more and more advertisers are starting to adopt the model because they don't have to worry about any cheating, malicious or ineffective advertising.

CPS is a long-term network advertising alliance to make money for the webmaster should work hard to study the direction, such advertisers will almost never end their ads. You don't have to worry because the amount is too big to be strictly audited, the more money you make the more advertisers like. At this point you can concentrate on the promotion, success can be achieved once and for all effect. CPS is definitely a learning, not two words can be thoroughly grasped and mastered, must own in-depth research and practice. Here, I probably explain to do CPS advertising products general methods and skills, mainly to help beginners to get started.

Most of the CPS products are for the website shopping, and some CPS is to allow users to consume a Web site services: such as the Asian Association of VIP Members Pay Commission, Menke network video consumption royalty. In addition, the SP cell phone business started to be mentioned as a type of CPS.

According to the principle of Internet marketing, want to let users pay out of consumption, it is better than not to use a similar leading and induction method to be more comfortable. According to their own years of experience, I summed up doing online marketing the basic four words: "Both internal and external repair." The so-called "inside" that is the quality of products, perfect response speed, pre-sales after-sales service, good operation mode and so on. "Outside" is an effective network promotion, including how to maximize the intention to attract customers to your site, the most attractive to let customers have interest in your products.

For the CPS advertising you have no need to engage in "inside" work, because this is the advertiser's business, you can say that they have done for you is very good. The only thing you have left is to do the "outside" work, and how to bring these customers to your advertising page.

Online shopping is the most effective way to search engine marketing, because the search engine generated is the most intent of the most valuable traffic, browsing the behavior of specific sites, search for specific keywords reflect the original needs of netizens browsing. So use the search engine to get traffic you can get the maximum advertising return.

Want to finally do CPS ads you should be proficient in SEO (Search engine Optimization) or search engine keyword marketing (ie, search engine bidding rankings). SEO and search engine bidding ranking method will have to study their own, in the Forum's network of wealth and resources to download the section has a lot of tutorials and materials to download, as long as you can master the basic pass.

Here I would like to say a few points and details about CPS:

One, what type of CPS products good to do

According to the 2007 China online shopping Market survey results, the following types of goods in the online shopping occupies the main position: into human supplies, mobile phones, digital products, books, cosmetics, apparel, more detailed information recommended in the iris. So in the choice of CPS advertising should try to find the above types of products, so that your work can see results faster.

Ii. How to choose the key words

1. The name of The Advertiser. such as Dangdang, excellent network, Beidou mobile phone network, Bertelsmann, etc., because they have a reputation in the network has a certain amount of search. However, some related to the Merchant brand trademarks, without permission may not let you do so, the specific need to see the relevant promotional policies;

2. Long tail words in the industry. For example, "mobile phone" This industry word, we should choose "Chengdu Mobile phone Network", "Brand mobile phone price inquiry" and other regional, targeted words, this can avoid the fierce industry word competition, and secondly can improve the advertising conversion rate;

3. The spelling of the above words. According to the network most commonly used input method intelligent ABC habit, some people will "Dangdang" into "when the party net" or "when the party Hope", the most often make mistakes is "cosmetics" into "cosmetic products." This is a lot of words, and competition is small, we can explore, who first find who can occupy the first position.

Iii. Advertising page Making

Similarly, in order to improve the advertising conversion rate. It is necessary to make a product page for a class of products. Depending on the situation, you can put together multiple commercials for the same type of product. For example, the sale of all business ads to sell a page, because each business product has its own characteristics, which allows customers to have selective consumption, to increase turnover rate.

Customers point to the ads into the site, the general will be in the machine to retain one months of cookie information, as long as users in one months generated consumption will record your income.

Iv. CPS Advertising Alternative approach

The alternative approach is mainly for the SP mobile phone business, generally divided into two kinds: one is to use a color lure to guide users to register a movie monthly, and second, the use of mobile phone delay fee loopholes registered mobile phone business (how to use mobile phone to brush money).

The same reason you know that deception is to cheat rather than cheat, do online advertising money should have a bottom line. The bottom line is legal and moral.

11CPS the current competition is not fierce, most of the webmaster did not concentrate on doing. Because the CPS has a slightly slower effect, and many times it has to experiment repeatedly to succeed. Although it is difficult but good for you, the threshold of high competition is small relative to your chances are big.

Fifth Chapter Advertising Alliance recommendation

The following is what I have done, or the predecessors recommended products, good faith, good reputation of the domestic advertising alliance. There are good AD League resources I will continue to add. The inside part has my promotion link, if everybody through the link registration will bring me 5-10 yuan unequal commission. If you feel that the tutorials that I have provided you with help, you can register through my link, also be a affirmation of my labor achievements.

1. Results Network Alliance

The alliance, which has recently reached its three anniversary, is the most abundant and commission-rich affiliate of the domestic alliance I have ever seen. Mainly in cpa&cpl and CPS ads mainly.

2. Billion Start Alliance

Mainly to cpa&cpl and CPS mainly, the product is also good, but also through its indirect application to Baidu's theme promotion.

3, Yee Run Advertising Alliance

Mainly in CPC and CPM mainly, the product relative to other similar alliances rich and High Commission.

4, the only advertising alliance

Mainly to CPS advertising products.

5. Black Horse Advertising Alliance

An Up-and-comer, formerly do black Horse to help flow Exchange Alliance, there are various types of advertising products.

6. Intellectual and Easy Marketing Alliance

Old Advertising Alliance, the famous advertising network founder, the main advertising host.

7. The Union of Kurt

Mainly cpa&cpl and CPS mainly.

8, 265 Advertising Alliance

Founded by 265 websites, the Prestige is good, but the product is not very rich.

9, nine win advertising alliance

10, the United States and Tong Alliance

11. Soft Sue Net

12. Taiji Advertising Alliance

13, some do SP Mobile Business Alliance: Palm Show Map