China Resources venture 327 million to buy coffee shop with Starbucks inland Potence

Source: Internet
Author: User
Keywords Starbucks China Resources venture

According to Hong Kong media reports, China Resources Venture (0291) has actively integrated its retail consumption business in recent years, following the http://www.aliyun.com/zixun/aggregation/32771.html of its "> Snowflake beer" as the mainland's first brand, Recently, the mainland has also seen a rise in the taste of consumer goods, so the 326.6 million yuan (Hong Kong dollar, the same as the same) to its Pan-Asian (0508) to buy Pacific Coffee 80% interest, into the coffee chain business, Hebei province to use the advantages of the mainland and Pacific Coffee brand to achieve a win And with another coffee brand Starbucks "a showdown."

Pacific Coffee currently has a total of 95 coffee shops, including 90 proprietary shops, of which 83 and 3 are in Hong Kong and the mainland respectively, and after the completion of the deal, the shares of the trans-Asian stock will be reduced to 20%, and it is hoped that further expansion can be achieved through partnership with China Pacific Coffee business in the mainland. Li Ruchong, deputy managing director and Chief financial officer of China Resources Venture, said the company would invest more in the mainland market in the coming years, expecting positive returns in the first 3 years.

Pacific Coffee recorded a loss last year.

Although Pacific Coffee recorded a setback and loss in sales last year, Li Ruchong pointed out that the Pacific coffee last year's ebitda was about 10%, about 22 times times earnings, and that the development in Hong Kong was still healthy, the losses were mainly affected by the financial tsunami and increased publicity costs for mainland expansion , but stressing that this is normal, and that Hua Chong will also gua flattery the ⒄ Ridge

On market competition, Li Ruchong that competition in any industry is equally fierce, but the consumer market for coffee can accommodate more than one brand because of the strong acceptance of coffee by consumers and the improvement of consumers ' quality and taste in the mainland. Therefore, the relevant business, whether in the mainland or Hong Kong, will be better played. He did not disclose the number of specific stores in the future, but he hopes to be able to open outlets in its 200 stores in the future. As for Hong Kong, the current branch coverage is good but will continue to develop in the future. The average selling price of the mainland will also be similar to that of Hong Kong outlets.

Hebei to break the brand record of group cultivation

Li Ruchong that, because of China's mainland supermarket business and the development of the network mature, it is expected in the rental and Pacific Coffee branch site more advantages. However, the company in the past 15 years to make snow beer as the mainland's first brand, the supermarket business in 6 years to stabilize the mainland market in a position, for the new coffee business, he smiled to see whether to break the group record early to become the mainland coffee chain faucet.

Asked about the deal to buy 12% per cent of Chongqing's beer, Li Ruchong said that it was still under discussion, mainly depending on the arrangements of the Chongqing municipal government, who personally wanted to buy "as soon as possible".

China Resources Parent PetroChina Group signed cooperation

On the other hand, the company is also the same enterprise Huarun gas (1193) parent Companies China Resources Group yesterday signed a strategic cooperation agreement with CNPC, the two sides agreed to gas, gas stations non-oil, refined oil, natural gas power generation, engineering construction, overseas investment and other areas of cooperation , including: PetroChina priority to the China Resources Group City Gas supply and the two sides agreed to optimize the existing regional urban gas market to avoid competition. PetroChina supports China Resources group to share in the construction of China's oil pipeline, trunk line and regional feeder, as well as natural gas infrastructure such as LNG receiving station. At present, China Resources Gas has entered 10 provinces and 30 cities in the downstream distribution market of gas.

In addition, China Resources Gas has announced that it has reached an agreement to form a joint venture with the Tianjin Gas group to engage in natural gas supply in Tianjin and expand its operations in the region. The registered capital of the joint venture company is estimated to be 4 billion to 5 billion yuan, and China Resources gas and Tianjin gas are respectively financed 49% and 51%.

Hua Chuang 330 million buy Pacific Coffee

China Resources Venture (00291) announced that it will take 327 million yuan in cash to its trans-Asian (00508) to buy chain coffee shop Pacific Coffee 80% Equity. Li Ruchong, China's chief financial officer, said yesterday that he hoped to open Pacific Coffee Branch in more than 200 shopping malls in the mainland in 3 years ' time.

Build Mainland "No.1 coffee Shop"

Although the transaction amount is small, but Hua Chuang said that it is ready to move Pacific coffee brand to the mainland, "to engage in" high-quality coffee culture business. Li Ruchong not to disclose this year and next year the actual number of stores and the required expenditure, only that the Pacific coffee in the mainland to create "scale No.1 coffee shop."

Pacific coffee up to the end of March this year, the annual after-tax profit was $17.6 million. Chen Xiuyi, general manager of Hua Chong Enterprise Development, said that the transaction was equal to 20 times times the price/earnings ratio.

It is expected that the sale of 80%pacific coffee shares, if successfully completed, will yield a gain of about $164 million and consider a special dividend to be allocated to shareholders in full, while the pan-Asia will continue to hold the remaining 20% per cent.

JPMorgan Chase, which does not offer significant gains to China in the short term, is profitable in the long run and maintains a neutral rating. Analysis refers to, Hua Chong is the lead Pacific coffee into the Shenzhou, Will and Starbucks (Starbucks) "Hard shake".

Pacific Coffee has only 5 shops in the mainland. Li Ruchong that the advantage of China's coffee business in the mainland is that the group has a huge retail network. The group has more than 2,000 retail outlets in the mainland, and the location of the future Pacific Coffee Coffee shop will be the same as that of the retail outlets, helping to control the rental costs.

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