China Unicom presses market pressure to price iphone

The prospect of a "blowout" in the world's largest mobile-phone consumer market in China after the global most-powerful handset-terminal iphone has not appeared, leaving the parties feeling depressed and anxious.　　How to break the current market deadlock, let the iphone in China's 3G war to play the ultimate flagship of the charm and power, become apple and China Unicom's top priority.　　Apple and China Unicom both know that the key reason for the slump in iphone sales is two: one is the WiFi feature of the iphone in the Chinese market, and the other is the berth of the iphone. To be poor is to change. It is reported that the Chinese market for the iphone with WiFi, China Unicom has been active operation, is expected to become a viable. But it will take a while for the iphone to carry WiFi. Now 51 mobile phone sales season is imminent, the easiest point to pull the iphone sales is the price. If the iphone were to cut prices, the power would naturally be negligible.　　So, China Unicom brewing iphone price reduction has become a top priority. The iphone's price is so high that it is the main reason why so many consumers now love and hate the iphone. Analysts believe that if the iphone price reduction, will be to reassure users of the wandering mentality, promote the iphone sales, bring great impetus.　　If the iphone is to have a "blowout" in sales during 51, making a big concession on prices is the only breakthrough in the iphone's current market in China.　　We see from the Guangdong Unicom, China Unicom's iphone price has been loosened, in May, announced in the iphone contract purchase plan, for the iphone, 1000 yuan price reduction, provided that users need to receive Unicom's "terminal + Services" bundled product package. The iphone's ability to cut prices in disguise suggests that China Unicom has reached a consensus on how to bring the iphone down to boost sales. But analysts say the "bundled" price cut is a boost to iphone sales and has limited effectiveness. This is because of the "disguised" way to reduce prices, in fact, let users still feel the iphone price is too high, difficult to accept, and 51 is the manufacturer's price war, new product Battle of the peak, the IPhone "disguised" price reduction strategy is easily submerged in various forms of the "vast ocean" of promotional battles, can not splash spray. China Unicom if really want to pull the iphone sales, as a straightforward, simply implement the "bare metal" price reduction of 1000 yuan, "bare metal" price reduction on the market produced by the pull effect, is obviously more effective than "bundled" price reduction. However, since then, perhaps China Unicom has become a simple channel for the iphone, the user may be the front foot from China Unicom Business Hall bought the iphone out, Hind foot ran into China Mobile and China Telecom's business hall number-This is China Unicom dare not "bare metal" priceThe key to promotion.