China-US market tug of the day brand collective anti-attack Germany three Giants

Tangliu Yang He Tianxian was Mercedes-Benz beyond two months, by Toyota Lexus led by the Japanese luxury car March collective force, again beyond Mercedes-Benz, BMW as the representative of the German luxury car, back to the first camp of the North American limousine market.　　Sales of Japanese luxury cars rose more than 30% per cent in North America in March this year, with Lexus racing to the first seat in North America after a 2-month slump, according to Bloomberg data. In the Chinese market, sales figures for the first quarter show that while Lexus is still not out of the "recall door", Infiniti and Acura have begun to grow strongly, with Infiniti growing at more than 100% per cent, topping the first quarter of the six luxury-car brands.　　The tug of luxury car brands in the U.S. and China market is still unusually fierce. Lexus US returns to the top 20,219 car sales of Lexus and sport-utility vehicles in March, with a slight advantage over Mercedes-Benz's 19,637 vehicles, according to Toyota's data. Lexus sold 49,523 vehicles in North America in the first quarter.　　Sales were 49,229 units in the same quarter, with less than 300 vehicles below Lexus. In the 1 and 22 months of this year, Mercedes-Benz has become the first luxury car brand in North America over Lexus and BMW, with its new e-Series sedan rapidly exerting its strength.　　But after the massive recall crisis in February, Toyota quickly implemented a variety of promotional methods such as 0 interest rate loans, which boosted sales quickly. Another representative of the German luxury car, BMW, performed poorly in March. BMW's US sales were 18,060 in the month, up just 3.1% per cent, far behind the 42% per cent increase in Lexus.　　But BMW's North American company chief, Jim Dannar, said BMW is expected to overtake Lexus as the largest high-end car brand in the US market by 2012, thanks to the sales of its new models. Data show that BMW's March average promotional costs for each car 4797 U.S. dollars, and Mercedes and Lexus respectively 3527 U.S. dollars and 1778 U.S. dollars.　　This shows that BMW is using more promotional means to impact Lexus and Mercedes market share. At the same time, the Japanese luxury car brand in the Infiniti and Acura also rapid rise, changed the Lexus, BMW, Mercedes-Benz three of the pattern of hegemony. According to data, Nissan's Infiniti March US sales were 9,942, up 37% from a year earlier, with Honda Acura selling 11,722 vehicles in March, up 30% from a year earlier. Its growth is better than that of BMW.　　In addition, Ford's Lincoln brand March year-on-year sales growth of 19%, to 8,693 vehicles. Infiniti's first-quarter growth title Unlike in the US, Lexus China sales remain under the influence of Toyota's recall, which has been modest in 2010.　　However, Infiniti and Acura did not appear to have been affected by Lexus, with Infiniti's first-quarter sales growth of more than 100% per cent, leading the Japanese-German luxury brand. 2009, in the background of the introduction of 6 products, Lexus China sales only 33,000 vehicles, moreOnly a small decline in 2008. In 2010, Lexus sales in China still did not show any significant improvement.　　In the same period, Nissan's Infiniti in the first quarter of this year sold more than 3,000 vehicles, a surge of more than 100%, faster than Mercedes-Benz, BMW, Odide three giants.　　However, according to the Lexus Nissan China, 2010 years ago in February, Infiniti China sales rose by 113.1% and March sales figures are still in the statistics, but Nissan China said the year-on-year increase in March was also above 100%, and Infiniti's increase of more than 100% in the first quarter has become a foregone conclusion.　　Infiniti's best-selling coupe-style SUV FX series grew 108% year-on-year in the first two months, and the newly-upgraded G-system also gained 104% year-on-year growth. The German three-male performance in China this year remains extremely strong. Audi sold 51,449 vehicles in the first quarter, a record-high quarterly level, up 77% from a year earlier. BMW sold 34,179 cars in China in the first quarter, an increase of nearly 100%. Mercedes-Benz sales in China Rose 105% in the first quarter to 24,100 vehicles.