China website Traffic Report release video daily average PV first Super News

The intermediary transaction SEO diagnoses Taobao guest stationmaster buys the Cloud host technology Hall

Following the launch of the first China Web site Traffic Analysis report last June, the China Web site Rankings Network (www.chinarank.org.cn) once again conducted a comprehensive analysis of the traffic data for 18 popular websites for half a year (June-December), officially released on December 31. Second issue of website traffic Analysis ranking report.

The report shows that Baidu, Sina, QQ, Alibaba is still in the industry's comprehensive flow ranking leader, Baidu to occupy the absolute advantage of the search engine boss position, Alibaba listed, its Taobao is still the industry's biggest winner, and Sina, in addition to the news in the field to maintain a weak edge, Its Sina blog also ranks first among similar websites. In addition, among the popular categories of video, recruitment and tourism, the top ranking of the combined flows is occupied by six rooms, Chinahr and Ctrip.

In addition to the search engines, news, E-commerce (B2B/B2C), video and other traditional popular categories to do analysis, the two report also increased the government, automobiles, sports, finance, Web site navigation and dating six new categories, more comprehensive reflects the 2007-year emerging network industry and social hotspots. such as the holding of the 2008 Olympic Games and the holding of various sports events have increased the number of visits to sports sites, and because of stressful life and work pressure to take into account the personal problems of the high degree of access to the Internet, but also to the love and love dating site huge development opportunities.

In addition, the two-period report on the performance of different sectors of the flow characteristics of a comprehensive analysis, to consider the Web site traffic comprehensive indicators, in-depth understanding of the entire industry flow rules and standards. For example: Similar site access rate is the most popular search engine class site, which shows that more and more netizens in the use of multiple search engines to find information (but Baidu's search engine usage is still the highest), and navigation sites in the faithful access rate and flow rate of contribution to the two most outstanding performance, This shows that this kind of website in the user loyalty and advertisement effect performance best; BtoB e-commerce website Direct access rate is the highest, indicating that in the training of users of the most excellent habits; According to the Chinese website ranking network, the person in charge of the second phase of the flow report, the total use of 12 comprehensive indicators for analysis, not only to reflect the second half of the site's traffic rankings It is to analyze the quality of website traffic synthetically.

Another noteworthy focus of the report is a sample analysis of the daily average number of internet users and the daily average frequency of web site visits in 2007. Of these, 45% of the sampled netizens visit no more than 5 websites a day, while in the Web site, the most frequently visited websites, video-type sites ranked second, the first time more than the news category site, after the search engine class site. The expert analysis, this and the video website to the user experience importance degree related. It is reported that the current video based on web2.0 technology, marriage, community and other sites are generally optimistic at home and abroad venture capitalists, among them ranked several of them have won the million-dollar level of investment, Web services and page content quality has improved significantly, so it is the report of the indicators of the fastest growing category of the site.

Chinese web site Ranking network related officials said, at present, the Chinese Internet is going through a new stage of development, the emerging network services industry will be endless, the number of Internet users and the size of the site has a lot of room for growth, the demand for Web site traffic statistics will continue to strengthen and may produce new changes. Therefore, to increase the data platform coverage, do a fair, fair and transparent analysis of China's Internet rankings report, set up a public health of the green ranking standards, the establishment of a harmonious network environment, as well as the Chinese local Web site to do a good job flow Analysis Services is Chinarank long-term main goal. Especially in the new year, with the 2008 Olympic Games, the Chinese Internet will bring great development and change, China's website rankings will also give full play to its monitoring, monitoring the important role.