China's mobile game distribution free WiFi distribution channels covered 10 billion visits

Source: Internet
Author: User
Keywords Layout China China
Tags bus online content content providers core content customization developed distribution distribution channels
Recently, China Mobile Games (NASDAQ: CMGE) and Bus Online jointly announced the launch of MyWiFi, the largest public transit mobile WiFi platform in China built on the basis of buses, and jointly developed game distribution and deep customization. China Mobile Games Group will serve as the core free online WiFi platform for the game's core content providers to provide download and co-operation of China Mobile Games self-study and the original generation of quality games; the same time, the characteristics of the needs of bus passengers, China Mobile Games will be bus online Depth customization of its latest "51PK" battle game platform, users enjoy the speed WiFi network in the bus at the same time, you can also experience a variety of highly interactive ease game. In the future, the two sides will also combine O2O and LBS to develop a new business model with deep cooperation on customization of the game platform. The "MyWiFi" game platform will be built into a multiple value-added service platform that integrates personal games, social entertainment and preferential consumption. Cooperation in the field of gaming is full of imagination. In response to this news, the reporter interviewed Xiao Jian, CMGE China Mobile Games CEO, said: "We are very optimistic about the cooperation with the bus online.Free WiFi is one of the important entrances to the mobile Internet is the mobile Internet in the" mobile scene " Access is the most important and efficient part of the ring because of its free and fast features, which have huge user needs over 3G / 4G cell phone networks, which will be an important channel for mobile gamers to acquire new subscribers. "Xiao Jian Revealed that at present China Mobile Games has also reached a strategic cooperation with a number of free WiFi operators. Through these cooperation, China Mobile Games basically covered the free WiFi scenarios under the mainstream of the line. The annual free WiFi access reached tens of billions of users. These cooperation Will be announced one after another in the near future. Xiao Jian said, "China Mobile Games is the most important to do with these free WiFi operators partners around these applications, users, dig their attributes and game performance characteristics, on the one hand through the distribution of these users game, and the other On the one hand the game with these free WiFi operators to effectively integrate other businesses, so that they have a more competitive and service capabilities for users. "Thus, CMGE China Mobile Games as the number one publisher of mobile games , Is accelerating its strategic expansion of game distribution and building its own traffic. So far, China Mobile has achieved initial success in its own traffic layout, which is based on two pre-installed and free WiFi distribution channels. Related Information: CMGE China Mobile Games is a leading developer and publisher of mobile games in the world. With the brand concept of "Creating a Happy Dream", the company focuses on the development and distribution of mobile games. It was launched on NASDAQ on September 25, 2012 with the symbol of "CMGE". CMGE China Mobile Games is the first mobile travel company to land on Nasdaq capital market. Bus Online, one of the first mobile virtual operators in China. Buses Online plans to invest 1 billion yuan to build the largest mobile WiFi-based mobile platform in 2014 and will cover 150 of the 33 provincial capitals and cities with 150,000 scheduled buses in 2014. That is to say, it will form a scale of 150,000 public transport WiFi hotspots. With "MyWiFi" as its brand, it will cover the scale of 200 million people every day and build a mobile application platform under the largest bus transportation scenario in China. In the second quarter of this year, the bus line intends to build the first batch of 50,000 bus-scale car network trial operation.
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