China's first PR 2.0 Network marketing platform officially online

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China's first corporate press release platform free release-press release online after 3 months of trial operation, recently announced the official online. Press Release Online is the first press release service in web2.0 mode, unlike the traditional press release service, which combines more features of internet communication and WEB2.0 elements, and provides innovative service models in terms of network propagation properties and autonomous publishing and management of press releases.

From the "Newsletter Online" feature and service, we can see the specific application of the WEB2.0 mode in press release and media management, and use the platform advantage of the Internet to make communication more free and direct to the business owners and target media as objects of information interaction. The use of XML Trackback, bookmark and other web2.0 technology, so that the spread of press releases beyond the traditional sense of the news media, the spread of press releases into the blog, RSS, SNS and other new social media.

In the press release online platform, the enterprise can achieve manuscript writing, auditing, publishing, push, tracking a series of process services. The Newsletter Optimization Service provides the ability to make every press release more accessible on the web, and to make the information published by the Enterprise stand out from the mass of information.

In addition to the efforts of the news Network visibility optimization, in the corporate media relationship management, press releases online also provides an independent and humane innovation model.

Whether enterprise or public Relations Service organization, the construction and management of media relationship is one of the core contents of public relations service, also need a lot of manpower and material resources. Another core service, delivered by the newsletter online, "Post-mail 1.0" can help businesses save a lot of costs in this area.

Press release online after 6 months, the country more than 20 regions, 12 industry, more than 3,000 media to integrate the latest data into the "Mail letter through 1.0" platform, in the "Postal Letter 1.0" backstage, enterprises can completely independent search target media, their own press releases and contact information sent to the media mailbox, Let the media the first time know the enterprise information, through the enterprise left contact information, the media can also directly contact the enterprise, for in-depth communication.

Newsletter Online "general manager Sunderwood said," from traditional media to network media to social media changes, whether from the channel of information acquisition, or the media platform of information dissemination, we should see the current changes, break the traditional thinking, with the times. Press Release Online is the first concrete application platform for WEB2.0 in PR field, I believe that not only in the release of press releases, in other areas of public relations should also pay attention to the current media environment changes, how to provide a new media environment for public relations services, will also be the future of the public relations industry the most important research topics, we hope that our platform can be an inspiration and leading role This article is supplied by www.prexpress.cn Webmaster.