China's internet banking user size slows

BEIJING, February 22 (Xinhua) in 2014, internet finance made it easier, more convenient and more transparent, as a new financial channel in the first half of last year, users showed a burst of growth, the second half of the user scale growth slowed, only 2%. According to the China Internet Network Information Center data show, as of December 2014, Internet financial Products User scale of 78.49 million, compared to June 2014 growth of 14.65 million people, the use rate of 12. 1%, the utilization rate increased by 2% compared with June 2014. It is understood that since June 2013, the balance Bao ignited the internet finance boom, a variety of financial tools to launch, the internet finance booming, in its development in the first year of the user scale of the outbreak of growth, reached 63.83 million, but into the second half of 2014, has basically ended its user-scale explosive growth trend, Growth began to slow, while new product expansion slowed down. Wang Tao, an analyst at China Internet Network Information Center, said that with the advance of the process of currency marketization, the loss of the Monetary Fund's advantage depended on the bottleneck of the development of the traditional financial products of the Money fund, which would be the internet finance "2." 0 Times "Open, in order to seek higher returns, Internet financial products is not only the scope of the Money fund, will be more docking insurance financing, Bill financing, Peer-to-peer, and other fields, Internet finance began to more fit user needs, personalized financial development direction. Finish）